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Apple Watch Nike+, The Perfect Running Partner, Arrives Friday, October 28

CUPERTINO, California and BEAVERTON, Oregon — October 24, 2016 — Apple® and Nike today announced Apple Watch® Nike+ will be available on Friday, October 28. Apple Watch Nike+ combines all of the unique features of Apple Watch Series 2 with the new Nike+ Run Club app for unrivaled motivation to go for a run, guidance from the world’s best coaches and athletes and coaching plans that adapt to your unique schedule and progress. Apple Watch Nike+ also features exclusive Nike Sport Bands and unique watch faces inspired by Nike’s iconic style that can be easily personalized with useful apps like Activity Rings, Heart Rate, Stopwatch and Weather — helping runners stay informed at a glance.

“Running is one of the world’s most popular activities for staying in shape and being healthy, and with Apple Watch Nike+, runners will be even more motivated to achieve their performance goals,” said Jeff Williams, Apple’s chief operating officer. “The response so far has been incredible and we’re thrilled to get Apple Watch Nike+ onto customers’ wrists starting Friday.”

“Apple and Nike share a passion to make life easier and more fun and we’re excited to bring a great running experience to consumers around the world,” said Trevor Edwards, president of the Nike Brand. “Apple Watch Nike+ with Nike+ Run Club app combine to deliver a powerful device with a simple running solution for all athletes and is another example of Nike’s commitment to bringing innovative products to the market.”

Apple Watch Nike+, like all Apple Watch Series 2 models, features built-in GPS to track your pace, distance, and route — even if you don’t have your iPhone® with you. With the brightest display Apple has ever made, metrics are easy to read, and if you decide to take a post-run dip in the pool, Apple Watch Nike+ is water resistant 50 meters.*  The Nike+ Run Club app is seamlessly integrated into Apple Watch Nike+ and offers daily motivation through smart run reminders, challenges from friends and even alerts informing when the weather is right to get outside. Training data, including pace, distance and heart rate are available at a glance, and through shared run summaries, the app promotes friendly competition, even allowing users to send fist bumps to each other, right from the wrist.

Pricing and Availability 

  • Apple Watch Nike+ will be available in two different aluminum case sizes, 38 mm and 42 mm and pairs with four exclusive Nike Sport Band color combinations including Black/Volt, Black/Cool Gray, Flat Silver/White and Flat Silver/Volt. 
  • Apple Watch Nike+ will be available in 38 mm at $369 (US) and in 42 mm at $399 (US) from Apple.com, Nike.com, Apple Stores, select Nike retail stores, select Apple Authorized Resellers and select specialty stores and department stores, including Macy’s and DICK’S Sporting Goods. For local availability, visit www.apple.com/apple-watch-nike or www.nike.com/applewatch.
  • Apple Watch Nike+ will be available on Friday, October 28 in Australia, Austria, Belgium, Brazil, Canada, China, Colombia, Czech Republic, Denmark, Finland, France, Germany, Hong Kong, Hungary, India, Ireland, Italy, Japan, Luxembourg, Macau, Malaysia, Mexico, Monaco, Netherlands, New Zealand, Norway, Poland, Portugal, Puerto Rico, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Russia, Taiwan, Thailand, Turkey, the UK and the US.
  • Apple Watch Nike+ will be available on Saturday, October 29 in Bahrain, Greece, Kuwait, Oman, Qatar, Saudi Arabia and UAE.
  • Apple Watch Nike+ will be available on Sunday, October 30 in Israel.
  • Nike Sport Bands are available exclusively with Apple Watch Nike+ models and not sold separately.
  • Apple Watch Nike+ requires iPhone 5 or later running iOS 10 or later. Some features are not available in all regions or all languages.
  • Every customer who buys Apple Watch Nike+ from Apple will be offered free Personal Setup,** in-store or online, to help set up and personalize their new Apple Watch with calendars, notifications, apps and more.
  • Anyone who wants to learn more about Apple Watch Nike+ or watchOS® 3 can register for the free workshops offered at every Apple Store®. 

*Apple Watch Series 2 has a water resistance rating of 50 meters under ISO standard 22810:2010. This means that it may be used for shallow-water activities like swimming in a pool or ocean. However, Apple Watch Series 2 should not be used for scuba diving, waterskiing, or other activities involving high-velocity water or submersion below shallow depth. Stainless steel and leather bands are not water resistant.

**In most countries.

NIKE, Inc., based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE, Inc. subsidiaries include Converse Inc., which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley International LLC, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories. For more information, Nike’s earnings releases and other financial information are available at http://investors.nike.com. Individuals can also visit http://news.nike.com/ and follow @Nike.

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.


Press Contacts:
Lance Lin
(408) 974-5036

Simon Pope
(503) 532-5593

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