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Samsung Electronics Partners with TÜV SÜD to Introduce Collaborative Testing Program for its Automotive LED Components

Samsung Electronics, a world leader in advanced digital component solutions, and TÜV SÜD, a global technical services provider of quality, safety and sustainability solutions, today announced that the companies have developed a new testing program for Samsung’s automotive LED components. A ceremony was held earlier today at the headquarters of TÜV SÜD Korea in Seoul, Korea, to unveil the new testing program.


The agreement between the two companies marks the first time in the industry that an automotive LED component manufacturer has partnered with a globally-recognized testing and certification company to test the quality, performance and reliability of automotive LED components. Automotive LED component manufacturers are generally required to submit in-house testing results to supply their products to OEMs.


With TÜV SÜD’s world-class verification processes, Samsung will be able to offer an exceptionally high degree of validation and technical assurance for its automotive LED customers.



Through the program, Samsung’s automotive LED components will be tested with TÜV SÜD based on AEC-Q102, the international standard for automotive components, as well as additional relevant safety tests adopted by Samsung and TÜV SÜD. When a component passes a jointly administered test, the final report will include a certificate with TÜV SÜD’s double octagon mark*.


“We hold in high esteem Samsung Electronics’ efforts to further test and validate the quality and reliability of their automotive LED products. We hope that this partnership inspires the whole automotive components industry and contributes to a new level of product safety and quality industrywide,” said Stefan Rentsch, president and CEO of TÜV SÜD Korea.


“In taking a major step forward to further demonstrate product excellence, we believe that TÜV SÜD’s validation of the quality, safety and reliability of our automotive LEDs will provide another very important barometer to the superiority of Samsung LEDs,” said Sung-Kwan Lim, vice president of the LED Quality Team at Samsung Electronics. “We will continue to redefine the upper echelon of quality in automotive LED components and tirelessly work to offer the highest level of assurance to global automotive component suppliers considering our component solutions.”


In July 2017, Samsung Electronics’ LED testing laboratory was awarded an Acceptance of Client’s Testing certificate by TÜV SÜD in recognition of the quality and reliability of Samsung’s automotive LED component testing processes.



Editors’ Note: The double octagon mark is a voluntary certification mark applied to Samsung’s automotive LED modules and packages. The mark shows that the products being manufactured or sold are fulfilling relevant quality and safety requirements.




TÜV SÜD is a premium quality, safety, and sustainability solutions provider that specialises in testing, inspection, auditing, certification, training, and knowledge services. Since 1866, the company has remained committed to its founding principle of protecting people, property and the environment from technology-related risks. Headquartered in Munich, Germany, TÜV SÜD is represented in more than 1,000 locations worldwide. TÜV SÜD operates globally with a team of more than 24,000 multi-disciplinary experts recognised as specialists in their respective fields.


About TÜV SÜD Korea

TÜV SÜD Korea, a member of TÜV SÜD AG, began operations in 1992 and was incorporated in 1994, providing a wide range of technical service solutions for various industries including Electronic and Electrical Devices, Automotive, Rail, Medical Devices, Renewable Energy, Real Estate & Infrastructure and Industrial Manufacturing. Headquartered in Seoul, Korea, TÜV SÜD Korea has since established a solid reputation for partnering customers in their business process, helping them achieve domestic and global market acceptance for their products and systems. More than 300 employees at 5 locations in Korea provide services throughout the entire value chain, focusing on Testing, Certification, Inspection, Auditing, and Training.,

Clarifying Recent Tests

By Adam Mosseri, Head of News Feed

There have been a number of reports about a test we’re running in Sri Lanka, Bolivia, Slovakia, Serbia, Guatemala, and Cambodia. Some have interpreted this test as a future product we plan to deliver globally. We currently have no plans to roll this test out further.

We always listen to our community about ways we might improve News Feed. People tell us they want an easier way to see posts from friends and family. We are testing having one dedicated space for people to keep up with their friends and family, and another separate space, called Explore, with posts from pages.

The goal of this test is to understand if people prefer to have separate places for personal and public content. We will hear what people say about the experience to understand if it’s an idea worth pursuing any further. There is no current plan to roll this out beyond these test countries or to charge pages on Facebook to pay for all their distribution in News Feed or Explore. Unfortunately, some have mistakenly made that interpretation — but that was not our intention.

It’s also important to know this test in these six countries is different than the version of Explore that has rolled out to most people. Outside of the above countries, Explore is a complementary feed of popular articles, videos, and photos automatically customized for each person based on content that might be interesting to them. We’ve heard from people that they want an easy way to discover relevant content from pages they haven’t connected with yet. While Explore includes content from relevant pages, posts from pages that people like or follow will continue to appear in News Feed.

As with all tests we run, we may learn new things that lead to additional tests in the coming months so we can better understand what works best for people and publishers.

TV Market Insights: Large Screen, UHD, and Convenience

In Seoul, Korea, Samsung Electronics recently invited media to discuss key trends and the outlook for the global TV market, as well as share regarding the company’s business direction.


Among the key trends discussed included the rapidly increasing demand for UHD quality large screen TVs, as well as ongoing consumer pain points related to TV convenience.



Demand for Large Screen UHD TVs


According to market research firms GfK and NPD, global market revenue for big screen TVs, larger than 55 inch, occupied over 40 percent between January and August 2017. In North America, 60 percent of TV sales were for big screen TVs larger than 55 inch, with 30 percent for TVs larger than 60 inch.


Related to TV resolution, the market is also experiencing a shift from FHD to UHD. Between January and August of this year, according to GfK and NPD, revenues for UHD TVs accounted for over 50 percent of the global TV market, and 60 to 70 percent in North America, Europe and Korea.



Desire for Easier-to-Use TVs

Consumers also continue to desire TVs that are easier to use. Samsung recently conducted research into the U.S. and German TV markets, involving more than 1000 consumers in each region who indicated willingness to purchase a new TV product. The results show that 23 percent and 15 percent of the respondents in the U.S. and Germany respectively pointed out “complicated cable wires” as the first pain point. Research participants also indicated continuing difficulty in linking external devices to their TVs, typing via the TV screen, and navigating smart TVs.




Strong Positioning Aligned with Global Trends

Based on these trends, Samsung continues to strengthen its leadership in the global TV market. According to GfK and NPD, between January and August 2017, Samsung was the number one player, recording 34 percent of total global TV market revenue, higher than the market shares of the second and third largest players combined. The company also recorded 42 percent for big screen TVs, 60 inch and larger, and 38 percent for UHD TVs. Samsung also led in market share based on TV pricing, with 44 percent in TVs, priced over USD 1500, and 37 percent for TVs over USD 2500.


Samsung’s strategy revolves around providing consumers with the broadest options for big screen TVs, such as QLED TVs and premium UHD TVs in 65-, 75-, 82- and 88- inch sizes, as well as curved and flat screen options. Samsung’s TV accessories have also received positive reviews, including the clean and clutter-free cable solution, Invisible Connection; auto recognition and control function, Auto Detection; and One Remote, providing an easy way to access many different remote controls in one.


“With a significant increase in QLED TV sales in the second half of this year, there is no doubt that the position of Samsung as a leading player in the premium TV market continues to grow,” said Yoon Lee, Senior Vice President of the Visual Display Business at Samsung Electronics. “Samsung will continue to lead global TV market trends with a business strategy that meets the rapidly changing needs of global consumers.”


Inclusion in action: enabling transformative change with accessible technologies

Leading up to International Day of Persons with Disabilities, which aims to promote the rights and well-being of persons with disabilities, we’re unveiling a new video series celebrating six individuals who are using accessible technologies to help transform their lives. We’re excited to start today with a video about Andrew, an eight-year-old boy with dyslexia who read for the first time this summer with the help of Microsoft Learning Tools. Follow these stories at

There are more than 1 billion people on the planet who live with disabilities, and there continue to be barriers to their full participation in school, home and the workplace. In the U.S., youths with disabilities drop out of school at higher rates than the general population, and the unemployment rate for adults with disabilities is twice that of those with no disability. We believe the best outcomes are realized when every person is empowered to contribute their unique perspectives at work, school and home, and accessible technologies play a key role in making that a reality.

At Microsoft, our mission is to empower every person and every organization on the planet to achieve more.  We aim to build technologies that make it easier for people with disabilities to create, communicate and work together. We partner with Diversity and Inclusion Officers, Assistive Technology Coordinators, and Special Educators – experts in their fields – to help create more inclusive learning environments and workplaces. Feedback from these partners led us to introduce new Ease of Access settings in Windows 10 like Color Filters, deliver innovative technologies like Microsoft Learning Tools and Microsoft Translator for Education, and improve existing capabilities like Accessibility Checker in Office 365.

These partnerships are part of our inclusive design approach that puts people at the center of product design, helping deliver new insights, identify new challenges and ultimately create more universally beneficial products. Since this became a core part of design at Microsoft, we have seen people with disabilities lead the creation of our own innovative technologies, like Eye Control in Windows 10 and Seeing AI on iOS. Of course, while we are fully focused on ensuring our technologies are usable by every person, ensuring compliance with global accessibility standards is equally important. Visit the Microsoft Trust Center to learn how our products help organizations meet requirements such as US Section 508 and the EN 301 549 standard.

Today and in the weeks ahead, you will have the opportunity to hear the stories of the six amazing individuals below who are pushing the boundaries and achieving great things. We’re on a journey at Microsoft to design, build and launch more accessible products to foster digital inclusion. While we still have plenty of work ahead of us, it’s stories like these that inspire us to keep innovating across our product portfolio. I invite you to join us on this journey as we celebrate inclusion in action. Tune into each week to meet the following people:



Andrew, a young boy who read for the first time this summer with Learning Tools





Justin, a young man who uses Office 365 to communicate with the world





Veronica, a college student who uses built-in accessibility in Office 365 and Windows 10 to create a perfect presentation





Cameron, a university lecturer in Australia, who believes it is an exciting time to be a blind person





Jack, a teacher at Louisiana Center for the Blind, who shows students what is possible with Office 365, a screen reader and a keyboard





Steve, who navigated his daughter’s medical crisis with Office Lens and OneNote by his side to access printed documents






The post Inclusion in action: enabling transformative change with accessible technologies appeared first on The Official Microsoft Blog.

Recent Instant Articles Updates Help The Atlantic Improve Monetization and Grow Traffic

By Julia Smekalina, News Partnerships

Instant Articles first launched in the summer of 2015 with just a handful of publishers. The Atlantic, as one of the first nine, is among the platform’s longest tenured partners. During that time they’ve provided ongoing feedback on relative performance and have been a frequent beta tester for new features. More than two years later, The Atlantic remains committed to using the format as a core part of their distribution strategy.

The Atlantic has seen a year over year increase in mobile unique visitors of more than 40% and Instant Articles has been a significant part of that growth. “In the frantic world of publishing, we often expect to see immediate results or we move on. In the case of Instant Articles, the evolution has been slower than expected but the product has improved,” says Kimberly Lau, SVP of Digital and Head of Business Development at The Atlantic. “By staying with it and continuing to put resources into the partnership, we’re seeing increasing traffic and revenue. I think this is the result of the user behaviors evolving and the product evolving.”

By staying the course in some areas and tinkering with their strategy in others, The Atlantic has seen increases in revenue, traffic and newsletter signups coming from Instant Articles.

We’ll take you through some of the adjustments they’ve made and new products they’re using, in addition to what long term strategies they stuck with to achieve their recent results.

Expanding Audience Reach and Engagement Through Facebook Instant Articles


  • Publish as much as possible to Facebook as Instant Articles


  • Average monthly Facebook Instant Article page views up 66% in 2017 compared to same months in 2016.
  • 27-33% increase in traffic from Instant Articles compared to mobile web versions of the same articles in recent months.

Lau believes that consistently publishing Instant Articles has led to a change in user habits, and fostered a loyalty over time to the platform. “Publishers can have a short term focus on product development. With this product, we’ve committed for a longer horizon, and we’ve seen behaviors and results evolve,” she says.

When The Atlantic first joined the program, they expected an immediate big jump in traffic, then for it to flatten. Instead, they’ve seen slow and steady growth of the format over time.

In May 2017, The Atlantic broke single-day and concurrent traffic records with its June Atlantic cover story, “My Family’s Slave.” The piece took off, getting more than 12 million page views to date, almost 50% of which were on the Instant Articles format. Lau said: “When a story is as compelling as this one, it travels easily across many platforms, but our experience with Instant Articles suggests that the mobile friendly format helped it travel further.”

Making Adjustments To Improve Monetization



  • Audience Network eCPMs increased 60% year over year.
  • Turning on Automatic Ad Placement led to 15% increase in impressions per page.

From the beginning, The Atlantic was focused on optimizing monetization on Instant Articles. They employ a combination of direct-sold ads and Audience Network, Facebook’s programmatic solution. For any ad space that isn’t sold directly, The Atlantic uses Audience Network to backfill.

In the spring 2017, The Atlantic and Facebook began a series of discussions around gaps in monetization and opportunities to improve the performance. Two initiatives came out of that discussion – the adoption of Instant Article Automatic Ad Placement and testing of new recirculation units below the article body.

When The Atlantic first launched on Instant Articles in 2015, they employed an ad injection logic based on a minimum level of words between ads. Limits for ad placements were reduced over time, and they updated their rules; however, ad placements still lagged behind their own mobile site. Facebook recommended that The Atlantic turn on Automatic Ad Placement — a feature that automatically optimizes your ads for optimal performance. While skeptical, The Atlantic replaced their ad logic with Facebook’s Automatic Ad Placement in June. On average, the change resulted in a 15% increase in average monthly impressions per page in the 3 months following the change.

Separately, at the end of March, The Atlantic became an early tester of new ad recirculation units. On average, eCPMS for Audience Network increased 60% year over year following that implementation.

Utilizing New Tools to Measure Value and Build Reader Engagement


  • Insert Call-To-Action units to drive newsletter subscriptions.
  • Use traffic lift tool to see difference between Instant Articles and mobile web.


  • 15% of new Page followers come from Instant Articles Call-To-Action (CTA) units.
  • Instant Articles accounts for 20% of daily newsletter subscriber growth since February.

The Atlantic was an early tester of the Call-to-Action units on Instant Articles. They started first with email newsletter acquisition and Page likes and more recently adopted the app CTA, directing people towards downloading their mobile app.

The addition of CTA units have helped The Atlantic convert readers into the funnel — from casual readers to followers and newsletter recipients. Since launching in early 2017, newsletter CTAs have become one of the top three sources of signups for them, and are responsible for about 20% of each month’s growth. When an article goes viral and reaches new readers, it’s proven to be a useful driver of pulling new readers into The Atlantic’s orbit. “For each of these CTAs, we see greater benefits when we have viral content that reaches new audiences that might be engaging with us for the first time,” Lau says.

A source of frustration for Lau had been that it wasn’t always clear how to measure the impact of the product. In July, we added a new tool for publishers to measure how their Instant Articles perform compared to the mobile web equivalents. This new tool, along with other Instant Articles updates, has given The Atlantic an improved outlook on the product.

“We can now see the lift we’re getting and better understand the impact Instant Articles has on traffic,” she says. “And when you combine that with our increases in impressions and backfill eCPMs, we now have a much clearer picture of the value Instant Articles is providing to The Atlantic.”

Samsung’s Ultrasound Technology for Fetal Echocardiography Selected as Picture of the Month in a Leading Academic Journal

An image that shows the capability of Samsung’s ultrasound technology has taken to the mainstage of one of the leading academic journals by gracing its cover as Picture of the Month for October. The clinical fetal echocardiography image is being featured by Ultrasound in Obstetrics & Gynecology (UOG), a title which specializes in women’s healthcare.



UOG is the official journal published by the International Society of Ultrasound in Obstetrics and Gynecology (ISUOG). The image that the publication selected represents a breakthrough for Samsung Medison, a global medical equipment company and an affiliate of Samsung Electronics. Its fetal echocardiography technology called 5D Heart Color™ allows a precise diagnosis of congenital heart disease.


The clinical image was obtained from a 26-week fetus with hypoplastic left heart and coarctation of the aorta, in which nine standard fetal echocardiography views with automatic labeling were displayed on a single screen.


The story behind the image can be found in a research paper led by Prof. Roberto Romero, Chief of the Perinatology Research Branch of the National Institute of Child Health and Human Development (NICHD)/National Institutes of Health in the U.S., and Prof. Lami Yeo, M.D., from the Department of Obstetrics and Gynecology at the Wayne State University School of Medicine in Detroit, U.S.


According to the research, the Picture of the Month illustrates how the cardiac diagnostic planes shown by 5D Heart Color™ (i.e. color Doppler FINE – Fetal Intelligent Navigation Echocardiography) allowed a precise diagnosis of hypoplastic left heart with coarctation of the aorta, and that such planes demonstrated evidence of abnormal fetal cardiac anatomy and hemodynamic flow.


The publication stated, “The characteristic features of this congenital heart defect were visualized in the seven echocardiography views. In the four-chamber view, the left side of the heart was severely hypoplastic with absent flow through the atretic mitral valve, and the aortic arch view showed a very narrow transverse aortic arch (coarctation) with reversed color Doppler flow in this area and the isthmus.”



Samsung’s 5D Heart Color™ provides nine different fetal echocardiography views containing clinically useful information about cardiac structure and function, including the three vessels and trachea view, four-chamber view, left and right ventricular outflow tract views, aortic arch view, and four others. In cases of congenital heart disease, since abnormal fetal cardiac anatomy and hemodynamic flow characteristics are depicted, this enhances the diagnostic potential of the technology. In addition, there is reduced operator dependency, and examination of the fetal heart is standardized and simplified.


As 5D Heart Color™ marks the second time Samsung Medison’s technology has been selected as Picture of the Month, (The company’s Crystal Vue™ also gained the honor in 2016) it’s an illustration of how Samsung Medison is continuing to establish its brand power in the global women’s health industry by providing technology with clinical value to medical professionals.


“It is exciting to see 5D Heart Color™ is being featured on the front cover of UOG, especially since the diagnostic accuracy of 5D Heart™ was presented at last month’s World Congress on Ultrasound in Obstetrics and Gynecology,” said Insuk Song, Vice President of the Health & Medical Equipment of Samsung Electronics. “Samsung will continue to focus on developing medical technology that can improve the detection of fetal congenital heart disease and contribute to saving more lives.”

124th IACP Underway: Law Enforcement Tech to be highlighted

Cisco is excited to be a Platinum Sponsor for the 124th Annual IACP Conference and Exposition in Philadelphia. Every year, the International Association of Chiefs of Police (IACP) brings together Law Enforcement leaders from around the nation to learn, network and problem solve about the hot topics in their industry. And this year’s theme, Solutions […]

Fall into autumn with #teampixel

With autumn in full swing, we’re taking note of the warmer colors being whisked into our feeds. This week, #teampixel wonderfully captures fall’s color palette, from burnt siennas to bright oranges. So grab a cup of tea, cozy up to the fire and flip through our favorite fall finds.

You can also join @verizon and #teampixel as we pass along a Google Pixel 2 from coast to coast on Instagram. Check out some of the stunning photos from the trip—in scenic Athens, NY, historic Paris, TX, and delicious Venice, CA.

Want to get featured on The Keyword and @google? Make sure to tag your photos with #teampixel and you might be next.

Say “yes” to HTTPS: Chrome secures the web, one site at a time

Editor’s note: October is Cybersecurity Awareness Month, and we're celebrating with a series of security announcements this week. See our earlier posts on new security protections tailored for you, our new Advanced Protection Program, and our progress fighting phishing.

Security has always been one of Chrome’s core principles—we constantly work to build the most secure web browser to protect our users. Two recent studies concluded that Chrome was the most secure web browser in multiple aspects of security, with high rates of catching dangerous and deceptive sites, lightning-fast patching of vulnerabilities, and multiple layers of defenses.

About a year ago, we announced that we would begin marking all sites that are not encrypted with HTTPS as “not secure” in Chrome. We wanted to help people understand when the site they're on is not secure, and at the same time, provide motivation to that site's owner to improve the security of their site. We knew this would take some time, and so we started by only marking pages without encryption that collect passwords and credit cards. In the next phase, we began showing the “not secure” warning in two additional situations: when people enter data on an HTTP page, and on all HTTP pages visited in Incognito mode.

http search

It’s only been a year, but HTTPS usage has already made some incredible progress. You can see all of this in our public Transparency Report:

  • 64 percent of Chrome traffic on Android is now protected, up from 42 percent a year ago.

  • Over 75 percent of Chrome traffic on both ChromeOS and Mac is now protected, up from 60 percent on Mac and 67 percent on Chrome OS a year ago

  • 71 of the top 100 sites on the web use HTTPS by default, up from 37 a year ago

percentage of page loads over HTTPS in Chrome by platform
Percent of page loads over HTTPS in Chrome by platform

We’re also excited to see HTTPS usage increasing around the world. For example, we’ve seen HTTPS usage surge recently in Japan; large sites like Rakuten, Cookpad, Ameblo, and Yahoo Japan all made major headway towards HTTPS in 2017. Because of this, we’ve seen HTTPS in Japan surge from 31 percent to 55 percent in the last year, measured via Chrome on Windows. We see similar upward trends in other regions—HTTPS is up from 50 percent to 66 percent in Brazil, and 59 percent to 73 percent in the U.S.!

Ongoing efforts to bring encryption to everyone

To help site owners migrate (or originally create!) their sites on HTTPS, we want to make sure the process is as simple and cheap as possible. Let’s Encrypt is a free and automated certificate authority that makes securing your website cheap and easy. Google Chrome remains a Platinum sponsor of Let’s Encrypt in 2017, and has committed to continue that support next year.

Google also recently announced managed SSL for Google App Engine, and has started securing entire top-level Google domains like .foo and .dev by default with HSTS. These advances help make HTTPS automatic and painless, to make sure we’re moving towards a web that’s secure by default.

HTTPS is easier and cheaper than ever before, and it enables both the best performance the web offers and powerful new features that are too sensitive for HTTP. There’s never been a better time to migrate! Developers, check out our set-up guides to get started.

Expanding access to renewable energy in the EU

Earlier this year, we hosted an event in Brussels that brought business leaders, policy makers and civil society together to discuss ways to ensure EU renewable energy policy meets the changing needs of consumers. Last week, we were back in Brussels to continue the discussion at RE-Source, the largest gathering in the EU to-date of companies committed to buying renewable energy to cover their operations.

With 14 data centers on four continents and offices in 150 cities around the globe, Google consumes a lot of power. And combating climate change requires the world to transition to a clean energy economy. So we’ve made it a top priority not only to become more energy efficient but also to ensure that the energy we purchase comes from clean sources such as renewables. We have also found that purchasing energy from renewable resources also makes good business sense, for two key reasons:

  • The cost to produce and deploy renewable energy technologies like wind and solar has come down precipitously in recent years. In fact, in a growing number of areas, renewable energy is the cheapest form of energy available on the grid.
  • For those of us who manage a global power portfolio like many corporations, renewable energy contracts provide financial certainty and protection against fuel-price volatility.
Gary Demasi at RE SOURCE
Gary Demasi, Global Director of Data Center Energy and Location Strategy, during a fireside chat with Sonja van Renssen, Co-founder, Energy Post, at RE-Source 2017

Google is the largest corporate purchaser of renewable energy in the world. To date, we’ve signed contracts to purchase 2.6 gigawatts (GW) of renewable energy. In the EU alone, we have signed 669 MW of deals across 8 projects in Sweden, Norway, and The Netherlands and we are on track to reach 100% renewable energy for our operations in 2017—a major milestone. You can read more about our global sustainability efforts in the 2017 progress update of Google’s Environmental Report.

Despite this progress, many barriers to purchasing renewable energy still exist. The challenge ahead is to drive even more renewable purchasing and grow the size of the market. The EU is currently considering a series of directives on clean energy that provide opportunity to remove many of these barriers.  We look forward to working with EU policymakers and other stakeholders to ensure these efforts maximize the opportunity to scale renewables across Europe. For us, reaching 100% renewable energy purchasing on a global and annual basis is an important milestone but we’re just getting started. We want to help ensure that all energy consumers have a clear and easy path to choosing renewable sources.

The High Five: this week’s trends have a sweet tooth

A celebrity baby on the way, a sidelined NBA player, and ice cream for dessert: here’s a look at the week’s top-searched trends, with data from the Google News Lab.

Sing us a lullaby, you’re the Piano Man

Search interest in “Billy Joel age” went up nearly 8,000 percent this week after it was announced that the 68-year-old musician and his wife Alexis are expecting a child. Age was top of mind in the other searches as well: people asked “How old is Billy Joel’s wife?” and “How old is Billy Joel’s daughter?” as well as “How many children does Billy Joel have?”

I scream, you scream, we all search for the Museum of Ice Cream

After it it was reported that sprinkles from San Francisco’s Museum of Ice Cream (the interactive, social media-friendly art installation that’s already swept Los Angeles) have been found all around the city, search interest in “Museum of Ice Cream” rose nearly 5,00 percent. People are searching for the scoop: “How much are Museum of Ice Cream tickets?” “Who created the Museum of Ice Cream?” and “How to start something like the Museum of Ice Cream?” (Apparently it takes a lot of sprinkles.) And while we’re dishing out the ice cream trends ... the top-searched types of ice cream this week were “rolled ice cream,” “mochi ice cream,” and “vegan ice cream.”

NBA season tips off

After Boston Celtics forward Gordon Hayward fell to the floor with a fractured tibia and dislocated ankle on Wednesday (the first night of the NBA season), people searched: “How long will Gordon Hayward be out?” “How long does a fractured ankle take to heal?” and “How long is Gordon Hayward’s contract with the Celtics?” After the injury, search interest in Gordon Hayward shot up nearly 52,000 percent—making him the most searched NBA player on opening night (followed by LeBron James, Kyrie Irving and Steph Curry).

Let them eat (10-foot) cake

Rapper Gucci Mane had an extravagant wedding this week, and the highlight was a 10-foot-tall $75,000 cake, prompting people to search: “How much was Gucci Mane’s wedding?” “Where was Gucci Mane’s wedding?” and “Who was at Gucci Mane’s wedding?” (Hopefully enough people to eat all that cake.) While the decadent dessert may have raised questions about the rapper’s fortune, interest in “Gucci Mane wedding” was searched 2.5 times more than “Gucci Mane net worth.”

I’m feeling spooky

In the weeks leading up to Halloween, some have existential questions about the holiday (the top searched question was ”Why do people wear costumes for Halloween?”), while others are focused on finding the perfect costume: “What should I be for Halloween?” “How to make a Halloween costume?” and “What is the most popular Halloween costume?” We’ve got the last question covered—Google’s Frightgeist can tell you what people around the country or in your own hometown are searching for this Halloween.

Samsung Cinema LED Wins Raves from Hollywood Filmmakers at the Busan International Film Festival

The Samsung Cinema LED Screen, delivering a next-generation theater experience, has won rave reviews from global film industry professionals, movie critics and viewers at this year’s Busan International Film Festival (BIFF).


The Samsung Cinema LED Screen was installed at the Lotte Cinema in Centum City – one of the official theaters of BIFF – in Busan this past September. At this year’s BIFF, which is Asia’s largest film festival, around 300 movies from 75 countries were showcased throughout the festival. Audiences were able to watch the film “Mother!,” featuring actress Jennifer Lawrence and directed by Darren Aronofsky, on the Samsung Cinema LED Screen. The screen received high marks from film industry professionals, in particular for its realistic screen and color depiction keeping to the original intent of directors and producers.



Darren Aronofsky, director of “Mother!,” said, “I got to see [the movie on] this new screen, which is beautiful. I’m hopeful that if I say enough nice things, Samsung will put one in my house.”


Lighting director David Brown, who is known for his work on “The Lord of the Rings” films and “Avatar,” also praised the Cinema LED Screen saying, “I’m genuinely excited to see the Samsung stuff today. I came out of there thinking ‘Yes!’ I mean, this is actually so cool!’’


Darren Aronofsky, Director of “Mother!,” talked to audiences about the Samsung Cinema LED Screen after the movie.


David Brown, chief lighting technician for “The Lord of the Rings” films, discusses the benefits of the Samsung Cinema LED Screen.


During “Link of Cine-Asia,” the Asian film forum and business showcase of BIFF, Samsung also hosted a seminar for some 150 global movie industry professionals. Included among attendees was renowned camera director Tom Stern whose works include “Million Dollar Baby,” “American Sniper” and “Sully.”


“It’s a little bit like a piano. Would you rather have a piano with 66 keys or 99 keys? Hopefully one day we’re going to have a visual piano with 108 keys, which would be fantastic as a tool for somebody like me,” Stern stated. “I think the Samsung Cinema LED Screen is going to take movies to the next level. It’s going to be a better experience for everyone in the theater.”


Tom Stern, Hollywood Camera director for “Million Dollar Baby” and “Sully”, said that the Samsung Cinema LED Screen will provide a better experience for audiences.


Dow Griffith, location manager for “The Bourne Supremacy” and “Ghost in the Shell” also had good things to say about the screen. “I think it will engage all the senses, eliciting much stronger imagination and emotions. And that’s really what people in the entertainment business always strive to do – capture the audience’s emotions.”


The Samsung Cinema LED Screen has already begun to transform the film industry. At the beginning of this month, Samsung entered into an agreement with Major Cineplex, the largest movie theater chain in Thailand to provide its Cinema LED Screen. Samsung is continuing to expand its Cinema LED Screen theaters, with plans to install Cinema LED Screens in 10 percent of cinemas across the world by 2020.

Ransomware – What it is, how to avoid it and what to do if it gets you

Ransomware has been all over the news since 2015. You’d think we would all know how to deal with it and the fad would be dying by now.  Well, that’s what I would think.  It turns out that ransomware generates a lot of cash for criminals, an estimated $1 billion in 2016.  It also has […]

Samsung Advances Mobility for the Global Workforce with the Enhanced Galaxy Tab Active2, a Ruggedized Tablet Optimized for Business


Samsung Electronics today introduces the Galaxy Tab Active2, a new business-rugged tablet built for business through a customer-centric design inspired by professionals with the latest innovations from Samsung. The Galaxy Tab Active2 helps accelerate the digital transformation of industries among key verticals like transportation, public safety and manufacturing by offering a wider range of features such as biometrics integration, multi-window screens and S Pen capabilities that function in extreme working conditions, ultimately improving worker productivity and flexibility.


“The Samsung Galaxy Tab Active2 was built based on in-depth customer and partner feedback and has been carefully developed to create a whole new category of tablet for the global workforce,” said Suk-Jea Hahn, Executive Vice President of Samsung Electronics’ Global Mobile B2B Team. “We strategically worked to build a wider partner ecosystem for extended functionality through collaborations with leading industry players, such as IBM, ECOM Instruments, Gamber-Johnson, Ram®Mounts, iKey, Otterbox and Koamtac. With IBM Maximo, we are delighted to bring to Samsung, for the first time, industry leading asset management features for field workers to simplify their daily lives.”


Building a Partner Ecosystem with Industry Leaders

Samsung Mobile embraced an open approach with partners to expand the experience for the Galaxy Tab Active2 including working with IBM Maximo to integrate the capabilities of Asset Management and Work Management. By combining IBM’s advanced asset management capabilities with device features such as biometrics integration, multi-window screens and S Pen capabilities, tasks such as equipment inspection and maintenance will be easier and more efficient for workers, regardless of the complexity of the environment they are working in.


“With this collaboration, IBM Maximo and Samsung Mobile B2B are solving ever-changing business requirements for industrialized mobile devices and empowering field technicians with new tools designed to work where and how they do,” said Sanjay Brahmawar, general manager, IBM Watson IoT Sales. “Users will be able to conduct crucial on-premise analysis, such as updating work orders or counting inventory items, in an intuitive, friendly interface on a robust and reliable device.”


Additionally, the Galaxy Tab Active2 has professional-grade vehicle mounting options for commercial fleets and law enforcement through partnerships with Gamber-Johnson and Ram®Mounts. Other collaborations bring new features such as explosion protection for oil, gas, pharmaceutical and chemical industries with support from ECOM Instruments, portable barcode scanning from Koamtac, hand straps from Otterbox and rugged vehicle and portable keyboards from iKey.



Customer Inspired Innovation

The Samsung Galaxy Tab Active2 is MIL-STD-810 certified, ensuring that the tablet is durable enough to survive excessive pressure, temperatures, environments, vibration and drops. The Galaxy Tab Active2 offers business-rugged features such as a 1.2m anti-shock inbox protective cover, IP68 water and dust resistance and better display touch mode for gloved and wet touch. These features provide greater durability in extreme environments with a simple design and interface for one-handed input and holding.



Latest Innovations for Field Workers

The thin and light tablet in class designed specifically for worker ergonomics, Samsung’s latest tablet has features that expand the productivity tools for those on the job, including a new advanced and popular S Pen that brings precise input options with 4096 pressure level and air command feature. The S Pen also features IP68 water and dust resistance for use in outdoor environments, even during rain and wet conditions.


Using the improved 5MP camera with 8MP Auto Focus, business users will experience better quality photos for work purpose such as ID card and passport scanning. A new fingerprint scanner offers enhanced security authentication, and the facial recognition feature is a convenient option for unlocking the device using just one hand. When paired with new gyroscope and geomagnetic sensors, employees will also benefit from a wide range of augmented reality (AR) capabilities. AR can now be used with Galaxy Tab Active2 for employee training and customer support experiences allowing businesses to train employees in a realistic environment before ever reaching the job site. It also contains NFC feature.


The device also features LTE connectivity, easy and convenient power charging with efficient battery control of multiple devices and additional data signal pins for optional keyboard connection.


Security and Management Businesses Demand

The Samsung Galaxy Tab Active2 provides businesses with enhanced options for security, supported by the defense-grade Knox platform and convenient biometric authentication including a new fingerprint scanner offering improved security authentication and facial recognition for convenient hands-free access.


The Samsung Galaxy Tab Active2 will be available from October 2017 in select markets. For more information on the Galaxy Tab Active2 visit, or



*All functionality, features, specifications and other product information provided in this document including, but not limited to, the benefits, design, pricing, components, performance, availability, and capabilities of the product are subject to change without notice or obligation.


Samsung Galaxy Tab Active2 Product Specifications

DISPLAY 8.0” WXGA TFT (1280×800)
CHIPSET Samsung Exynos 7870
Octa-core 1.6GHz
LTE SUPPORT LTE Cat.6 (300Mbps)
microSD up to 256GB
CAMERA 8.0MP AF + 5.0MP, Flash
PORT USB 2.0 Type C, Pogo Pin
SENSORS Accelerometer, Fingerprint Sensor, Gyro Sensor, Geomagnetic Sensor, Hall Sensor, Proximity Sensor, RGB Light Sensor
WIRELESS CONNECTIVITY Wi-Fi 802.11 a/b/g/n/ac (2.4GHz+5GHz)
Wi-Fi Direct, BT 4.2, NFC
DIMENSION, WEIGHT 127.6 x 214.7 x 9.9mm, 415g (Wi-Fi) / 419g (LTE)
BATTERY CAPACITY 4,450mAh, User Replaceable
OS/UPGRADE Android 7.1
Durability IP68 Water and Dust Resistance,
1.2m Anti-shock with inbox protective cover,
Pen S Pen (IP68 Certified, 4096 Pressure Level, Air Command)
Security Knox 2.8

New Android Management API delivers simple, powerful tools for enterprise

Managing mobile devices and applications can be a challenge for businesses and partners of all sizes.

Today, our Enterprise Mobility Management (EMM) partners write their own management app in order to enable management of Android devices; we call this a “device policy controller” (DPC) app. A DPC app is essentially an agent deployed by the EMM, with the real value living in the console and back end, which the app communicates with directly.  

Now, with our newest tool, the Android Management API, customers and EMMs can manage devices using a server-side API and eliminate the need to write a management app. The Android Management API takes on this complexity so partners can focus on what’s important to their customers and not worry about the underlying Android framework.

Now, creating policies for your device fleet is as simple as creating a Google Cloud project and making a couple of REST API calls. The Android Management API is built around policies, rather than discrete transactions; just tell the API how a device should be managed.

Behind the scenes, Google interprets these policies into a specific set of actions for the target device, and executes those requests using the Android Device Policy app, a Google-made managing agent. Because we provides the managing agent, developers don’t need to handle nuances of the framework implementation, such as which APIs are available or what bugs need to be worked around on given versions of Android.
Android devices

We’ve been testing the Android Management API with several early access partners. Mobiltec, which has launched a validated Corporate Owned Single-Use (COSU) solution, found the new API sped up the company’s EMM efforts by easing back on some development needs.

“Android Management API is a powerful Cloud Platform API that allows us to easily integrate Android EMM functions to cloud4mobile, our EMM tool. With this new management API, we can deliver top-of-market EMM solutions to a wide range of devices,” says Paulo Morandi, senior software architect at Mobiltec. “Since we don't need to develop our own DPC (device policy controller), new features can be added in minutes; just some HTTP requests and you are done.”


The Android Management API is compatible with any device running Android 6.0 (Marshmallow) or above that has Google Play installed. Designed with the needs of businesses in mind, it doesn't matter if an organization's devices come from one or many manufacturers—this new API provides a consistent way to manage a device.

Our first set of APIs focus on purpose-built devices use cases, such as digital signage, ticket printing, or kiosks. Over the coming months, our team of engineers will add more features to cover knowledge worker management use cases, and ultimately all Android enterprise solution sets.

The Android Management API is now available in beta for all partners and developers, whether they are developing EMM software, purpose-built specific applications, or an in-house solution for an organization.

Want to try it out? Using Google’s API Explorer, you can try out the API and provision a device in minutes. All you need is a new or factory reset Android 6.0+ device and a Gmail account. Check out the Quick Start Guide to discover how quickly things can get up and running. We hope this makes development easier for partners and helps them bring the latest Android features to customers faster.

Shields are in, brooms are out: this year’s top Halloween costume trends

What are you dressing up as this year? Every Halloween, people across the United States turn to Google to search for what to wear on the spookiest night of the year. And with our tool Frightgeist, you’ll get a view of Halloween costume trends across the U.S., and you can see the most-searched costumes near you (and avoid those embarrassing Halloween party costume clashes).


This year, the top 10 costume list reflects everything from movie hits like “Wonder Woman” and “It” to the perennial appeal of the (walking) undead.

  1. Wonder Woman
  2. Harley Quinn
  3. Clown
  4. Unicorn
  5. Rabbit
  6. Witch
  7. Mouse
  8. Pirate
  9. Zombie
  10. Dinosaur

If the top 10 isn’t enough, you can explore the top 100 costumes across the country: Click on a costume and you can see how it’s trending, where it’s searched, and how it’s changed over time. In the top 100 list, film characters account for a fifth of costume searches, followed by animals at 12 percent and comic book characters at 11 percent.


In 2016 Harley Quinn, inspired by “Suicide Squad,” ruled All Hallows Eve—but this year the Princess of the Amazons has dethroned her. We’re also seeing some new entries to the list—these are new additions to the top 100 list since last Halloween:

  1. Moana
  2. IT
  3. Emoji
  4. Stranger Things
  5. Thing 1

To see what people are searching in your hometown or other cities around the country, click on “Costume Map.” (We see you and your elephants, Casper, WY. But no love for the friendly ghost?)

Screen Shot 2017-10-18 at 2.13.00 PM.png

Just because a costume is in the top 10 doesn’t mean it will stay there. These are the costumes with the biggest drop in rankings over the last year:

1. Maleficent

2. Knight

3. Frankenstein

4. Evil Queen

5. Snow White

And if you still can’t decide what to wear, you should check out the costume wizard. Set the spookiness and originality settings and see what it comes back with.

Selling Security for Tomorrow’s Internet: Where Do You Start?

Setting the Stage October is National Cyber Security Awareness Month in the U.S., and the Cyber Security Month In Europe. Cisco is proud to be a Champion Sponsor. Throughout the month, the cyber security community comes together to highlight the simple steps that can be taken to stay safe online, and why cyber security matters to everyone. […]

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Turn the Lights on in Your Automated Application Deployments – Part 2

In the previous post we described the benefit of using Application Automation in conjunction with Network Analytics in the Data Centre, a Public Cloud or both. We described two solutions from Cisco that offer great value individually, and we also explained how they can multiply their power when used together in an integrated way. This […]

5 Things that SDC 2017 Offered the Global Developer Community

Samsung kicked off this year’s Samsung Developer Conference (SDC 2017), held within the halls of San Francisco’s Moscone West convention center, by outlining its vision of an open, intelligent and connected world backed by an ecosystem of innovative devices and services.


SDC’s most diverse lineup of sessions and activities yet offered an SDC-record 6,000 developers, partners, business leaders and content creators a roadmap for innovating in the “Intelligence of Things” era. By spotlighting a “connected thinking” approach to innovation, and introducing exciting updates to its IoT, artificial intelligence (AI) and augmented reality (AR) technologies, Samsung hopes to arm developers with the tools and insights they need to help usher in a new phase of connectivity.


In case you missed it, here’s a rundown of five key factors that made this year’s SDC the best yet.



1. Inspiring Words

Day one of SDC 2017 kicked off with keynote speeches from Samsung and tech industry leaders, who began by revealing the company’s new, unified IoT platform: SmartThings.


The speakers outlined how the cloud-based platform, which combines three existing IoT services – SmartThings, Samsung Connect, and ARTIK – will offer seamless controls over IoT-enabled products and services, and serve as the foundation for one of the world’s largest IoT ecosystems. By providing access to one cloud API across SmartThings-compatible products, Samsung explained, SmartThings will ultimately allow developers to build connected solutions that reach more people.



Other highlights of day one’s keynote event included Samsung’s announcements of its plans to incorporate Bixby support into more Samsung and IoT devices; release Bixby 2.0 – an update for the intelligent assistant that’s more ubiquitous, open and personal; and advance its leadership in the field of AR through a partnership with Google.


Day two’s keynote speakers included Stan Lee, the chief creative force behind Marvel Comics, and Ariana Huffington, the founder and CEO of Thrive Global. Sharing their insights on topics including the creative process, innovation and “connected thinking”, the distinguished speakers inspired attendees to go further, break boundaries, connect people, and solve bigger problems.




2. A Full Slate of Diverse Sessions

SDC 2017’s sessions and activities focused largely on Samsung services and devices, intelligent technology trends, and exciting business opportunities. They also offered attendees a chance to listen to valuable insights from tech leaders on topics including AR, VR and game development, and on innovating with Samsung’s unified IoT platform.



The formats for the sessions, which numbered 49 in total, spanned everything from informative lectures, panels and speeches, to fun and engaging “Ask Me Anything” discussions. The sessions slate not only offered professional developers a wide array of enriching activities, but kids as well.


For SDC 2017, Samsung invited students from around the world to participate in an array of fun activities. Programs included the Samsung Kids Experience, which featured fun and immersive tablet-powered lessons, and Youth Track, which invited aspiring developers and creators from local high schools to take part in a special Gear 360 workshop.




3. An Up-Close Look at Dynamic Developer Tools

SDC 2017 also offered developers the chance to examine software development kits (SDKs) for various Samsung apps and tools, and test out a wide array of the company’s latest offerings. These not only encompassed Samsung’s Galaxy Apps ecosystem, mobile tools, and services such as Samsung Pay, Samsung DeX and Samsung Knox, but also devices like its IoT-connected Family Hub refrigerators, Smart TVs, the Galaxy Note8, and the Gear VR headset.



Visitors to the Bixby section of the booth were able to experience the intelligent interface’s convenient functions through firsthand demos. On the other end of the exhibition floor was the SmartThings Developer Zone, which presented developer tools for the new, integrated IoT platform, and featured showcases for Samsung’s SmartThings partners and the ARTIK IoT chipset.



The SDK Bar offered info on the complete range of Samsung SDKs and APIs that were being showcased at the event, and directed attendees toward their corresponding sessions. The stream.Code101 section, meanwhile, allowed attendees to learn, via hands-on tutorials, how to develop apps and immersive experiences for products including the Gear VR, the Gear 360, Samsung Pay and Samsung Pass.



4. Inspirational Citizenship Initiatives

Along with showcasing Samsung’s newest intelligent technologies, SDC 2017 spotlighted several Samsung initiatives designed to inspire developers to dream up fresh innovations, and help communities across the globe. The hands-on exhibits for Samsung’s citizenship efforts showcased innovative ways that Samsung technologies are being used to create solutions that target healthcare, education, and important social issues.



This year’s SDC featured several attention-grabbing examples from partners around the world that utilized the Gear VR. These included the Spanish Ministry of Education, Culture and Sport’s #ByeByeBullying” campaign; a variety of health solutions developed by Nordic innovators; Limbic Life’s Limbic Chair VR, which has been used for stroke rehabilitation in Switzerland; and C-Lab’s Relumino, a Gear VR app that helps the visually impaired see the world more clearly. In addition, the exhibit’s Galaxy Upcycling section highlighted ways that Samsung products at the end of their life cycles may be used to create dynamic innovations.




5. The Most Fun and Immersive SDC Yet

SDC 2017 was jam-packed with fun and interactive activities that offered attendees an opportunity to relax, let loose, and enjoy immersive VR and live entertainment.


The conference featured a wide range of can’t-miss competitions that allowed coders, gamers, and entrepreneurs to test their skills to win bragging rights and gear. Contests included “SDC’s Got Code Talent”, an experts-only coding challenge with a Galaxy Note8 up for grabs, as well as the Soundcamp SDC Challenge, which saw contestants compose a signature song with the help of a real DJ in a quest to create SDC 2017’s top track.



In addition, the booth’s SDC Lounge included an LED “Google Play Music Wall” that visualized Google Play Music’s ability to recommend the right song for any moment. Speaking of music, the SDC Lounge also served as the stage for musician Daler Mehndi’s exclusive unveiling of India’s first VR music video. And of course, the lounge’s dedicated VRcade offered attendees more opportunities to enjoy immersive VR.



Day one of the conference closed with Samsung Celebration, an exclusive concert headlined by critically acclaimed indie artists Banks and Bonobo, while day two ended with a night of immersive content, networking, demonstrations, and can’t-miss experiences centered around VR.



And thus concludes another successful Samsung Developer Conference. For more info on the topics and innovations that were discussed at the event, check out Samsung Newsroom’s recap of SDC 2017’s keynote speeches.

Samsung Accelerates Industry Push towards Commercial 5G with Second Silicon Valley 5G Summit

Samsung Electronics announced today the successful kick-off of its annual Silicon Valley 5G Summit, hosted at the Samsung Research America campus in Mountain View, California. For the second consecutive year, the event has provided an important platform for telecommunications industry participants across the value chain to come together and engage in ecosystem-building discussions with an aim to strengthen the upcoming commercialization of 5G technologies.


“The wireless revolution is remaking our civic and commercial life. To power our mobile future – and lead the world in 5G service – we need to free up more spectrum and make smart choices about infrastructure. That’s why this discussion is so important,” said FCC Commissioner Jessica Rosenworcel.


While last year’s event took place amid early prototype testing of 5G technologies and focused on building a sustainable and feasible vision for 5G, this year, as the first real-world trials are already underway, the focus has shifted to a discussion of commercial realities. Topics at this year’s event range from 5G spectrum potential and standardization efforts to understanding operators’ roadmaps for first-wave 5G services as well as enterprise challenges and how 5G can potentially solve these issues.


“Samsung is pleased to host an event that welcomes telecom and IT companies to share their ideas, build relationships and pave a path forward for 5G,” said Paul Kyungwhoon Cheun, Executive Vice President and Head of the Next Generation Communications Business Team at Samsung Electronics. “With many industry 5G events happening early in the year, the Silicon Valley Summit helps maintain momentum with a specialized focus on building and enriching the 5G ecosystem. We’re excited to see how the industry progresses between now and next year’s event.”


Samsung’s Silicon Valley 5G Summit event placed considerable emphasis on ensuring representation across the value chain, with presenters and attendees including major telecom vendors, pioneering mobile service providers from across the globe, government regulatory bodies, IT and application service providers, chipset and infrastructure component vendors, test equipment vendors, and potential end users. The event has representation from more than 40 companies, as well as keynote speeches from the US Federal Communications Commission (FCC), the UK’s Office of Communications (Ofcom) and The 3rd Generation Partnership Project (3GPP).


Over the coming year, Samsung expects to see the first commercial 5G applications begin to roll out to support use cases such as fixed wireless access (FWA) and wireless backhaul. In parallel, members of the ecosystem will begin to demonstrate and trial additional use cases to advance the way that people live and work.


For more information on the Silicon Valley 5G Summit 2017, please visit here.

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Dell Mini Sessions at MAX

Even if you’re not at MAX in person, you can still experience some of what’s going on at home. Dell is currently streaming their booth sessions online. Watch them here. 

Are you on the ground at MAX? Even better! Don’t miss the mini sessions going on in the Dell booth. Here’s the schedule:


12pm-12:30pm – MAXIM JAGO, “How to Cheat at Color Correction with Premiere Pro”

1pm-1:30pm – RICH HARRINGTON, “Fixing Shakey Footage in After Effects”

2pm-2:30pm – IAN ROBINSON, “Tracking and Compositing Graphics into Video with After Effects”

3pm-3:30pm – MAXIM JAGO, “Getting to Grips with Audio in Premiere Pro”

4pm-4:30pm – RICH HARRINGTON, “Fixing Color and Exposure in Photoshop”


10am-10:3opm – ROD HARLAN, “Photoshop T-N-T”

12pm-12:30pm – JEFF GREENBERG, “Windows for Creatives”

2pm-2:30pm – RICH HARRINGTON, “Fixing Color and Exposure in Premiere Pro”

3pm-3:30pm – JUSTIN SEELEY, “Design Workflows with Creative Cloud – Using Photoshop, Illustrator, InDesign

10 things you can do with your new Pixel 2

It’s here! Pixel 2 and Pixel 2 XL hit shelves today in the U.S. Here’s a few things you can do with your Pixel 2, right out of the box.

1. Transfer your stuff from your old phone in less than 10 minutes—photos, videos, music, contacts, calendar events, apps, messages, and more. Just plug in the the cord and follow the simple instructions on the screen to make the switch. If you need help, there’s a team available 24/7 to talk you through it.

2. Say cheese! Pixel 2 has the highest-rated smartphone camera ever, with a DxOMark Mobile score of 98. Take brilliant photos in any light, and play around with new exposure controls and features like Smartburst, which takes a rapid-fire sequence of shots. Get motion photos with every shot. Pixel 2 also comes with incredible video stabilization, thanks to a combination of both optical and electronic image stabilization.

Pixel 2 Video Stabilization

3. Focus. New portrait mode in the Pixel 2 front and rear cameras gives you crisp, beautiful portraits and selfies with a gorgeous background blur (on both Pixel 2 and Pixel 2 XL). For more on portrait mode, including some tips for how to take the best portraits, see this post.

portrait mode

4. Get unlimited storage for all your memories. All Pixel 2 users get free unlimited storage in the highest resolution for all of the photos and videos taken on your Pixel with Google Photos.

5. Search what you see with Google Lens in Google Photos. With this preview, just for Pixel 2 users, you can learn about the world around you and get things done. Save phone numbers and email addresses right to your contacts; learn more about landmarks, artwork, books, movies, music albums, and video games; or copy and share URLs from posters.

google lens gif

6. Just squeeze the sides of your phone, say “Ok Google,” or long press the Home button to call on your Google Assistant for help finding answers and getting things done. The Google Assistant understands you, so you don’t have to edit the text messages you dictate. Ask to play a song on Google Play Music, YouTube Music, or Spotify. Or control your phone by saying “turn on night light, "do not disturb” or "change my ringtone" and your Google Assistant will make it happen—no need to dig into settings.

7. Get big entertainment wherever you go. Pixel 2 comes with a razor-sharp display and dual front-facing stereo speakers for crystal-clear sound. It also delivers high quality audio through the new USB-C headphone port and through the updated, hi-fi Bluetooth support. With Fast Pair, you can quickly and easily set up compatible wireless headphones with just a tap.

8. See the important stuff at a glance. With Always-On-Display, you can see the time and notifications without waking up your phone.

9. Name that tune. On your Always-On-Display, the Now Playing feature will show you song and artist info for music playing around you. This works entirely on the device, so no audio is sent to Google.

10. Play well with others. Pixel is made to work seamlessly with your other Google devices. Say “Ok Google, play recommended videos on the TV” and your Assistant helps you keep watching on Chromecast without missing a beat. Or ask your Assistant on Google Home to “find my phone” to hear it ring and find its last location. We’re adding new features all the time, and as the rest of our hardware family hits stores this fall, your Pixel will work with those too.

Playtime 2017: Find success on Google Play and grow your business with new Play Console features

Posted by Vineet Buch, Director of Product Management, Google Play Apps & Games

Today we kicked off our annual global Playtime series with back-to-back events in Berlin and San Francisco. Over the next month, we’ll be hearing from many app and game developers in cities around the world. It has been an amazing 2017 for developers on Google Play, there are now more than 8 billion new installs per month globally.
To help you continue to take advantage of this opportunity, we're announcing innovations on Google Play and new features in the Play Console. Follow us on Medium where presenters will be posting their strategies, best practices, and examples to help you achieve your business objectives. As Google Play continues to grow rapidly, we want to help people understand our business. That's why we're also publishing the State of Play 2017 report that will be updated annually to help you stay informed about our progress and how we’re helping developers succeed.
Apps and games on Google Play bring your devices to life, whether they're phones and tablets, Wear devices, TVs, Daydream, or Chromebooks like the new Google Pixelbook. We're making it even easier for people to discover and re-engage with great content on the Play Store.

Recognizing the best

We're investing in curation and editorial to showcase the highest quality apps and games we love. The revamped Editors' Choice is now live in 17 countries and Android Excellence recently welcomed new apps and games. We also continue to celebrate and support indie games, recently announcing winners of the Indie Games Festival in San Francisco and opening the second Indie Games Contest in Europe for nominations.

Discovering great games

We've launched an improved home for games with trailers and screenshots of gameplay and two new browse destinations are coming soon, 'New' (for upcoming and trending games) and 'Premium' (for paid games).

Going beyond installs

We’re showing reminders to try games you’ve recently installed and we’re expanding our successful ‘live operations’ banners on the Play Store, telling you about major in-game events in popular games you’ve got on your device. We're also excited to integrate Android Instant Apps with a 'Try Now' button on store listings. With a single tap, people can jump right into the app experience without installing.

The new games experience on Google Play
The Google Play Console offers tools which help you and your team members at every step of an app’s lifecycle. Use the Play Console to improve app quality, manage releases with confidence, and increase business performance.

Focus on quality

Android vitals were introduced at I/O 2017 and already 65% of top developers are using the dashboard to understand their app's performance. We're adding five new Android vitals and increasing device coverage to help you address issues relating to battery consumption, crashes, and render time. Better performing apps are favored by Google Play's search and discovery algorithms.
We're improving pre-launch reports and enabling them for all developers with no need to opt-in. When you upload an alpha or beta APK, we'll automatically install and test your app on physical, popular devices powered by Firebase Test Lab. The report will tell you about crashes, display issues, security vulnerabilities, and now, performance issues encountered.
When you install a new app, you expect it to open and perform normally. To ensure people installing apps and games from Google Play have a positive experience and developers benefit from being part of a trusted ecosystem, we are introducing a policy to disallow apps which consistently exhibit broken experiences on the majority of devices such as​ crashing,​ closing,​ ​freezing,​ ​or​ ​otherwise​ ​functioning​ ​abnormally. Learn more in the policy center.

Release with confidence

Beta testing lets trusted users try your app or game before it goes to production so you can iterate on your ideas and gather feedback. You can now target alpha and beta tests to specific countries. This allows you to, for example, beta test in a country you're about to launch in, while people in other countries receive your production app. We'll be bringing country-targeting to staged rollouts soon.
We've also made improvements to the device catalog. Over 66% of top developers are using the catalog to ensure they provide a great user experience on the widest range of devices. You can now save device searches and see why a specific device doesn't support your app. Navigate to the device catalog and review the terms of service to get started.

Grow your subscriptions business

At I/O 2017 we announced that both the number of subscribers on Play and the subscriptions business revenue doubled in the preceding year. We're making it easier to setup and manage your subscription service with the Play Billing Library and, soon, new test instruments to simplify testing your flows for successful and unsuccessful payments.
We're helping you acquire and retain more subscribers. You can offer shorter free trials, at a minimum of three days, and we will now enforce one free trial at the app level to reduce the potential for abuse. You can opt-in to receive notifications when someone cancels their subscription and we're making it easier for people to restore a canceled subscription. Account hold is now generally available, where you can block access to your service while we get a user to fix a renewal payment issue. Finally, from January 2018 we're also updating our transaction fee for subscribers who are retained for more than 12 months.

Announcing the Google Play Security Reward Program

At Google, we have long enjoyed a close relationship with the security research community. Today we're introducing the Google Play Security Reward Program to incentivize security research into popular Android apps, including Google's own apps. The program will help us find vulnerabilities and notify developers via security recommendations on how to fix them. We hope to bring the success we have with our other reward programs, and we invite developers and the research community to work together with us on proactively improving Google Play ecosystem's security.

Stay up to date with Google Play news and tips

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Helping NASA and JPL bring the surface of Mars to your browser

On August 6, 2012, the Curiosity rover landed on Mars. Ever since, it’s been searching for evidence that Mars has ever been suitable for life. It’s also been photographing the Martian terrain in great detail. Scientists at NASA’s Jet Propulsion Lab use these photos to create a 3D model of Mars. It’s a one-of-a-kind scientific tool for planning future missions.

Today, we’re putting that same 3D model into an immersive experience for everyone to explore. We call it Access Mars, and it lets you see what the scientists see. Get a real look at Curiosity’s landing site and other mission sites like Pahrump Hills and Murray Buttes. Plus, JPL will continuously update the data so you can see where Curiosity has just been in the past few days or weeks. All along the way, JPL scientist Katie Stack Morgan will be your guide, explaining key points about the rover, the mission, and some of the early findings.

The experience is built using WebVR, a technology that lets you see virtual reality right in your browser, without installing any apps. You can try it on a virtual reality headset, phone, or laptop.

Check it out at

And if you’re an educator, we’ve updated our Mars tour in Google Expeditions with highlights from this experience. To try it with your class or in self-guided mode, download the Expeditions app from Google Play or the App Store.

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