When it comes to competing for the attention of digital sports fans, the game is constantly changing. Digital technology innovations are paving the way to more connected, more engaging, and, ultimately, more memorable experiences — and also leading to heightened fan expectations. It’s not enough just to keep score from the sidelines. To make the ..
From dynamic signage to mobile innovations, to virtual reality and artificial intelligence enabled interactions, and now IoT; technology trends continue to reshape consumer and fan behaviors. Today it isn’t enough for fans to go to the game. They want an unforgettable game-day experience, from the moment they purchase their ticket, to the time the event ..