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Taylor Swift has done it again. On October 3, The Life of a Showgirl became Spotify’s most-streamed album in a single day this year, reaching the milestone in less than 11 hours. Fueled by fan anticipation, immersive experiences, and Taylor’s signature storytelling, the album’s debut was nothing short of spectacular. As streams soared, The Life...
The post Taylor Swift’s ‘The Life of a Showgirl’ Breaks Spotify’s 2025 Single-Day Streaming Record appeared first on Spotify.

The Toast, the wildly popular daily podcast from sisters Claudia and Jackie Oshry, is now on video on Spotify. Fans can tune in each week to watch the duo’s unfiltered takes on pop culture, trending news, and everything in between, all delivered with their signature wit and chemistry. With its sharp humor and loyal following,...
The post ‘The Toast’ Launches Video Episodes on Spotify appeared first on Spotify.

Earlier this year during Spotify Advance, we announced a series of updates to make advertising on Spotify more flexible and automated. Today, we’re building on that momentum with a powerful suite of new partnerships and product features designed to make it even easier for advertisers to buy, create, and measure success on Spotify. New partnerships...
The post Spotify Unveils New Advertising Partnerships and Product Updates appeared first on Spotify.

Personalization is at the heart of Spotify. When you ask listeners what they love most about Spotify, more than 81% cite our personalization, and we’re always evolving to help you create a listening journey that’s uniquely yours. Starting today, you can exclude individual tracks from your Taste Profile, in addition to playlists. Your Taste Profile...
The post Spotify Gives You Even More Control With the Ability to Exclude Tracks From Your Taste Profile appeared first on Spotify.

En Colombia, el sonido del éxito de las artistas femeninas es inconfundible, y gran parte de ese impulso viene de las fans mujeres. Según datos de Spotify, el 58% de quienes escuchan a artistas femeninas en el país son mujeres, lo que refleja un ecosistema vibrante donde se apoyan y se elevan entre sí. Y...
The post Las fans están impulsando el boom de las artistas femeninas en Colombia appeared first on Spotify.

In Colombia, the sound of success for female artists is unmistakable, and much of that success is fueled by female fans. According to Spotify data, 58% of listeners of female artists in the country are women, highlighting a vibrant ecosystem where women are championing and elevating one another. And the momentum is clear: Over the...
The post Women Fans Are Powering the Rise of Female Artists in Colombia appeared first on Spotify.

Spotify and Merlin, the digital music licensing partner for the world’s leading independents, today announced the renewal of their global, multiyear licensing partnership. This agreement reinforces the vital role of independent music on Spotify and provides Merlin members continued access to a platform that reaches fans worldwide. This expanded partnership reflects both companies’ commitment to...
The post Merlin and Spotify Extend Multiyear Global Licensing Partnership appeared first on Spotify.