The first step in any successful project is drawing up a game plan with a clear objective. It's one of the reasons marketers love creative briefs.

Of surveyed consumers, 56% have made a purchase from a company after reading their blog, and 10% of marketers who use blogging say it generates the biggest return on investment.

Your company's value proposition is the core of your competitive advantage. It clearly articulates why someone would want to buy from your company instead of a competitor.

A meticulously crafted landing page, operating independently from your main website, can be strategically designed to optimize your marketing ROI.

Have you been on a time crunch to create social media content?