Chris Haines

8 SEO Hiring Managers Share Their #1 Interview Question

As research for this article, I’ve asked eight top hiring managers to share the #1 SEO interview question they’re asking candidates right now, so you can understand what types of questions hiring managers are asking. The hiring managers I talked…...

Digital Marketing

29 Sep 2024

I Asked 12 SEOs To Share Their Favorite SEO Books

Here’s what they said: Authors: Stephan Spencer, Eric Enge, Jessica Stricchiola First published: 6 November 2009 Recommended by: Aleyda Solis Here’s why Aleyda recommended this book: Author: Eli Schwartz First published: 27 April 2021 Recommended by: G...

Digital Marketing

24 Sep 2024

Here’s How You Can Outsource SEO Easily and Effectively (+ Best Practices)

Outsourcing SEO allows you to leverage expert knowledge and free up time for other critical aspects of your business. To outsource effectively, you’ll need to hire an SEO freelancer or an SEO agency and decide what parts of your SEO…Read more &#8...

Digital Marketing

29 Aug 2024

Win the Client With Your Next SEO Proposal (+ Expert Tips and Template)

In this article, I’ll explain what an SEO proposal is and how to craft it to win over the prospective client. I’ll share my SEO proposal template based on my agency experience and tips from the SEO pros to give…Read more ›

Digital Marketing

16 Aug 2024

SEO Reporting Dashboards (For 3 Different Types of Websites)

The type of dashboard you create often depends on who you’re making it for—your own website, a small business, or an enterprise business. In this article, I’ll explain the basics of SEO reporting dashboards and how to tailor them for…Read more &#...

Digital Marketing

6 Aug 2024

12 SEO Meetups You Should Have On Your Radar

In my experience, it’s one of the best ways to meet like-minded people and provides a more relaxed, informal setting than a bustling SEO conference. Who knows—you could make new friends at a meetup or even land new SEO clients.…Read more ›

Digital Marketing

23 Jul 2024

Online Reputation Management: A Beginner’s Guide

If you’re worried this could impact your business, you’ll need to start online reputation management (ORM). But where should you start with ORM? And what the heck is it? In this beginner’s guide, I’ll explain what online reputation management is,&#8230...

Digital Marketing

28 Jun 2024

SEO Reporting for Agencies (With Real Report Examples)

In this article, I’ll share the structures of some real-world agency reports that have been shared with me and how different size agencies approach SEO reporting. SEO agencies juggle multiple clients, so time spent on a fixed task like reporting…...

Digital Marketing

28 Jun 2024

The 6 Biggest SEO Challenges You’ll Face in 2024

Between navigating Google’s never-ending algorithm updates, fighting off competitors, and getting buy-in for projects, there are many significant SEO challenges to consider. So, which ones should you focus on? Here are the six biggest ones I think you ...

Digital Marketing

13 Jun 2024

SEO Agency Software (My Tried and Tested Tools)

In this article, I’ll use my 10 years of SEO agency experience to give you the inside scoop on the most trusted tools SEO agencies use to provide their clients with the best SEO insights. For SEO agencies, finding the…Read more ›

Digital Marketing

29 May 2024

HARO: Is It Alternatives You’re Looking For?

Whatever the reason, in this article, I’ll share some alternatives to HARO and a few extra ways to get expert quotes and backlinks for your website. Disclaimer: I am not a PR expert. I did a bit of outreach a…Read more ›

Digital Marketing

1 May 2024

How to Become an SEO Lead (10 Tips That Advanced My Career)

In this article, I’ll share ten tips to help you climb the next rung in the SEO career ladder. Helping new hires in the SEO team is important if you want to become an SEO Lead. It gives you the…Read more ›

Digital Marketing

22 Apr 2024

8 Free SEO Reporting Tools

In this article, I’ll share eight of my favorite SEO reporting tools to help you create a comprehensive SEO report for free. Price: Free Google Search Console, often called GSC, is one of the most widely used tools to track…Read more ›

Digital Marketing

27 Mar 2024

Automated SEO Reporting (The Easy Way)

In this article, I’ll share how you can automate your SEO reporting easily using just two tools: Ahrefs and Google Looker Studio (GLS). In theory, automating SEO reporting should help: But, in reality, these types of projects can get complicated…...

Digital Marketing

27 Mar 2024

6 SEO Experiments That Help Reveal How Google Works

In this article, I’ll share my favorite Ahrefs’ SEO experiments we’ve run over the years and what they show us about how Google really works. Google recently downplayed the importance of links, but what happens if you disavow the links…Read more ...

Digital Marketing

27 Mar 2024

A Beginner’s Guide to SEO Reporting

SEO reporting mixes insights, actions, data, strategy, and communication all into one document. It sounds like a lot to take in—but once you know the basics, you’ll be able to report on SEO in your sleep. In this beginner’s article,…Read more &#8...

Digital Marketing

19 Feb 2024

How To Remove Backlinks (And Clean up Your Link Profile)

In this article, I’ll share how to remove backlinks and consider the different approaches for cleaning up your link profile—depending on your circumstances. Google says if you have a manual action for unnatural links, you should first try to remove&#82...

Digital Marketing

13 Feb 2024

How to Start a Digital Marketing Agency (Advice From 100+ Founders)

Here’s how they started their agencies—and you can too. Choosing what your agency focuses on should be a mix of what people want, what you know how to do (and are good at), and what you enjoy. Here’s what this…Read more ›

Digital Marketing

12 Dec 2023

3 Ways to Find a Great Affiliate Niche (With Examples)

In this article, I’ll show you three different methods that make it easier to find your perfect affiliate niche—and as a bonus—I’ll throw in some examples of tried and tested affiliate niches. A good affiliate niche has high-paying affiliates, high&#82...

Digital Marketing

8 Dec 2023

SEO Salary Survey 2023 [Industry Research]

Here are the top takeaways: There were also a few surprises: Overview Here’s how annual salaries broke down across our respondents: According to the SEOs we polled, most of them learned SEO on the job or were self-taught. Most…Read m...

Digital Marketing

29 Nov 2023

Shotgun or Sniper? Choose Your SEO Outreach Tactic

Links are a major Google ranking factor. Even if they weren’t, a link from a popular website back to yours would send visitors to your site—and make your company and brand look good. But high-quality backlinks don’t build themselves—you need…Read...

Digital Marketing

16 Nov 2023

How to Build (And Structure) an SEO Team

But how do you build an SEO team? Is it worth the investment? Where do you find the people you need? Today, we answer all these questions and more. Is building an SEO team even worth it? The answer depends…Read more ›

Digital Marketing

3 Nov 2023

8 On-Page SEO Factors You Can’t Ignore

Getting these right can lead to higher rankings, increased visibility, and more organic traffic to your website—so they’re worth doing. Let’s take a look at the top on-page SEO factors that can help you rise through the ranks. Making your…Read mo...

Digital Marketing

3 Nov 2023