Google Search Central Blog

Farewell, Sitelinks Search Box


It's been over ten years since we initially announced the sitelinks
search box in Google Search, and over time, we've noticed that usage has dropped.
To help simplify the search results, we'll be removing this visual element starting...
Feed

Supporting AVIF in Google Search



Over the recent years, AVIF has become one of the most commonly used image formats on the web.
We're happy to announce that AVIF is now a supported file type
in Google Search, for Google Images as well as any place that ...
SEO

What to know about our August 2024 core update


This post announces the August 2024 core update to Google Search.
This update is designed to continue our work to improve the quality of our search results by
showing more content that people find genuinely useful and less content th...
SEO

Search Central Live Bangkok 2024


We're coming back to Thailand with Search Central Live! As mentioned in our blog post about our APAC plans for SCL, we now have a date and a site where you can sign up for a chance to secure your spot at Search Central Live Bangkok 2024.
SEO

Mobile-indexing-vLast-final-final.doc



The last step of our migration to a mobile-first index
will soon be complete: the small set of sites we've still been crawling with desktop Googlebot
will be crawled with mobile Googlebot after July 5, 2024.
Most...
SEO

The SEO Starter Guide got a makeover


Today we're publishing a refreshed, more pocket-sized version of the SEO Starter Guide with
a better focus on a starter audience and the topics we think a person who's just dipping
their toes in SEO should focus on and why.
SEO

Search Central Live is returning to Brazil


We're excited to announce that Search Central Live is returning to São Paulo on February 29, 2024. Following our successful events
last year, we're continuing our mission to help Brazilian businesses enhance their site's performance in Google ...
SEO

Announcing Search Central Live Argentina


We're excited to announce that Search Central Live is coming to Buenos Aires on March 5, 2024. Following successful events throughout
the world last year, we're continuing our mission to help website owners to enhance their site's performance ...
SEO

This is over



I'm sure you're all wondering why we have gathered you here today. That's right: it's the
end of year blog post in which we go over what happened in 2023 on Google Search Central,
and have some fun along the way!
...
SEO

Adding markup support for vacation rentals


Vacation rentals on Google make it easier for travelers to discover the best lodging options,
whether they're searching for a cozy cabin or a house that sleeps ten. Today, we're announcing a
new and simpler way for vacation rental in...
SEO

Search Quality Raters Guidelines update


As of November 16, Google's Search Quality Rater Guidelines have been updated to simplify our guidelines.
As a reminder, these guidelines are what are used by our search raters to help evaluate the performance
of our various search r...
SEO

Search Central Live Taipei 2023


We're excited to announce that Search Central Live is coming back to Taipei for the first time ever on December 6. As usual, the event is hosted by the Google
Search team and we're looking forward to bringing together the community to lear...
SEO

A Q&A on Google Search updates


Google Search regularly updates our search ranking systems to ensure we're showing the most
relevant, helpful content that we can. We've had a series of notable updates we've shared about
in the past few weeks, and we have two for th...
SEO

Search Central Live Singapore 2023



We're excited to announce that
Search Central Live Singapore
is coming back this year again on November 22. As usual, the event is hosted by the Google
Search team and we're looking forward to bringing together the commu...
SEO