digital marketing Archives - Page 14 of 55

It’s Here: The New Moz Local Is Now Available

The new Moz Local has launched! With new features, an updated interface, and even more data, you can now manage more than just your location data with this all-in-one local SEO solution.

Digital Marketing

3 Dec 2024

2025 SEO Trends: Top Predictions from 23 Industry Experts

Looking for guidance to create an SEO strategy in 2025? Discover the top SEO trends with predictions from 23 search experts.

Digital Marketing

2 Dec 2024

7 Examples of Great Branded Content

Take the famous Michelin guide Branded content is mass-appeal media or entertainment content that’s either sponsored, commissioned, or created by a company. Think Netflix-style documentaries for SaaS marketers, or short films directed by clothing brand...

Digital Marketing

29 Nov 2024

How to manage multiple Instagram accounts (without losing your mind)

Managing multiple Instagram accounts can be scary. What if you post to the wrong account? Here are some tips to make sure you never do.
The post How to manage multiple Instagram accounts (without losing your mind) appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

29 Nov 2024

9 Digital Marketing Conferences We’re Attending in 2025

But we’ve been to many and we’ll continue to go to many. These are the conferences we’re attending or thinking of attending this year. Dates: September 3-5 Location: San Francisco, USA Speakers: Amy Poehler, Marques Brownlee, Dario Amodei, Dharmesh Sha...

Digital Marketing

29 Nov 2024

Is Your PPC Strategy Sabotaging Your SEO? 2.3M Keyword Study

Here are some of the key statistics: 37.9% of advertised websites already rank in the top 10 organically for the same keyword. This indicates that a significant portion of businesses are paying for ads when they already have visibility for…Read m...

Digital Marketing

27 Nov 2024

SEO for (Busy) Founders

Thanks to the following founders for sharing feedback on this guide: You already know that you need SEO, but it’s worth reiterating the benefits. SEO can help you: Some startups use SEO as their primary acquisition channel from day one.…Read more...

Digital Marketing

27 Nov 2024

Who’s Winning Off The Back Of The Affiliate Publication Drops?

The news came after Glenn Gabe shared a “stop-the-presses” post, revealing that Google had penalized various affiliate directories through a spate of manual actions. Parasite SEO usually occurs when users post self-referential links on someone e...

Digital Marketing

27 Nov 2024

How to Become a Thought Leader in Just 6 Incredibly Difficult Steps

I am a thought leader. I feel gross for typing those words. But here’s something that feels less gross to type: over the past decade, I have been lucky to find a small-but-important group of people who give a damn…Read more ›

Digital Marketing

25 Nov 2024

13 Best AI Automation Tools to Increase Productivity & Efficiency

Overwhelmed by AI tools for automation? Discover 13 powerful tools to streamline workflows, boost productivity, and automate repetitive tasks effortlessly.

Digital Marketing

25 Nov 2024

How to Create an SEO Forecast [Free Template Included] — Whiteboard Friday

Learn how to forecast and demonstrate the value of your SEO efforts in this week's Whiteboard Friday and put it into practice with a free worksheet. Tom Mansell talks about quantifying predicted SEO value, closing performance gaps, and calculating ROI.

Digital Marketing

22 Nov 2024

3 Best AI SEO Tools to Work Smarter, Not Harder

To answer this, I went on a quest to find SEO tools that got AI right. Tools that don’t overpromise but offer tried-and-tested ways to make you work smarter, not harder. Tools that are not overly optimistic about AI just…Read more ›

Digital Marketing

22 Nov 2024

21 Top AI Tools for Content Creation in 2025

Overwhelmed by content creation? Explore 21 AI tools that enhance your creativity and streamline your workflow, helping you stand out

Digital Marketing

19 Nov 2024

How To Do Comprehensive Research for Your Topic Cluster — Whiteboard Friday

In this week’s episode of Whiteboard Friday, Chima walks through what you can do before, during, and after your research process to ensure you’re creating elevated and relevant content within your topic clusters.

Digital Marketing

15 Nov 2024

What I Learned From Ahrefs Evolve: 4 Marketing Things I’m Doing Differently

In fact, I really loved the diversity—being held in Singapore, I was finally able to meet SEOs and marketers from around the region: Vietnam, Thailand, Philippines, Indonesia, India, Malaysia, China, South Korea, and Japan. These are rarely peopl...

Digital Marketing

12 Nov 2024

Why Great Marketing is Risky as Hell

We didn’t hire any consultants for this project. We didn’t create fancy presentations to justify the book to stakeholders. And we didn’t crunch any numbers to verify the potential impact on our brand awareness. In fact, no one in SaaS,…Read more ...

Digital Marketing

12 Nov 2024

LLMO: 10 Ways to Work Your Brand Into AI Answers

In the words of Bernard Huang, speaking at Ahrefs Evolve, “LLMs are the first realistic search alternative to Google.” And market projections back this up: You might resent AI chatbots for reducing your traffic share or poaching your intellectual prope...

Digital Marketing

12 Nov 2024

Accelerate Your SEO Knowledge: New Webinar From Moz

Our upcoming live 2-part webinar, SEO Accelerator: Theory to Practice, will explore both the “why” and “how” of competitive analysis. Whether you’re new to SEO or looking to sharpen your skills, this webinar has something for everyone.

Digital Marketing

11 Nov 2024

The 50 Top Trending Tech Startups (Q4 2024)

Here’s how we built this list (and how you can do the same using Ahrefs): Here are the 10 startups with the greatest growth in branded search volume in the past year. Screenshots show historical and predicted brand search growth…Read more ›

Digital Marketing

8 Nov 2024

7 Psychology-Backed Reasons Why People Buy — Whiteboard Friday

In this episode of Whiteboard Friday, Tasmin dives into the world of psychology. She shares mental models to use in your content to better connect with your target audience, helping them make more informed purchase decisions.

Digital Marketing

8 Nov 2024

The best time to post on TikTok: 2024 data for 6 industries

The best time to post on TikTok varies by industry and day of the week. Use these recommendations to make sure your videos get seen.
The post The best time to post on TikTok: 2024 data for 6 industries appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

8 Nov 2024

16 X (Twitter) tools that will make your job easier in 2025

From scheduling to analytics, explore the top Twitter tools to save time, boost engagement, and drive results for your brand.
The post 16 X (Twitter) tools that will make your job easier in 2025 appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

8 Nov 2024

How to build and nurture brand loyalty: 7 tactics for 2025

These 7 effective brand loyalty-building tactics will help you turn casual buyers into lifelong advocates — and improve your bottom line.
The post How to build and nurture brand loyalty: 7 tactics for 2025 appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

8 Nov 2024

How to use Google Analytics 4 to track social media performance

With Google Analytics, you can learn exactly the type of content your audience responds to and the social networks they prefer.
The post How to use Google Analytics 4 to track social media performance appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

8 Nov 2024

Facebook auto poster: Your step-by-step guide

A Facebook auto poster can handle repetitive tasks and save you time. We'll show you how to choose the right one for your business.
The post Facebook auto poster: Your step-by-step guide appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

8 Nov 2024

21 Black Friday Marketing Strategies to Maximize Your Profits

Discover effective Black Friday marketing strategies to boost your profits. Learn actionable tips to stand out and succeed this shopping season.

Digital Marketing

7 Nov 2024

How to create a YouTube channel in 2024

Ready to make the most of short (and long) form video? We'll teach you how to create a YouTube channel and account.
The post How to create a YouTube channel in 2024 appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

7 Nov 2024

How To Create Helpful Content Post-HCU

What does it take to create helpful content post HCU? In this detailed guide, Maryann shares a blueprint to guide your content creation efforts

Digital Marketing

5 Nov 2024

US presidential election statistics: 2024 social media data

With the help of social listening data, we're taking a look at how the 2024 US presidential campaigns are resonating with online audiences.
The post US presidential election statistics: 2024 social media data appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

5 Nov 2024

Social media advertising: Cost, benefits, and tips for 2024

Learn how to use social media advertising to achieve real business results and get the most out of your ad budget.
The post Social media advertising: Cost, benefits, and tips for 2024 appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

5 Nov 2024

2025 guide to high-ROI social media campaigns (5 examples)

Find out how to create high-ROI social media campaigns with examples from top brands. From planning to a free template, we cover everything you need to boost engagement and drive results.
The post 2025 guide to high-ROI social media campaigns (5 examples) appeared first on Social Media Marketing & Management Dashboard.

Digital Marketing

5 Nov 2024

I Analyzed 300K Keywords. Here’s What I Learned About AI Overviews

For instance, one of my favorite stats (although not the favorite – you’ll have to read on for that ) is that 99.9% of AI Overview SERPs display at least one other SERP feature. In this study I attempt to…Read more ›

Digital Marketing

31 Oct 2024

100 Trending Products: November 2024

To identify these trending products, we analyzed the growth in search volume of 28.7 billion keywords in Google searches within the United States over the past three months. Our final list reflects the products with the biggest increase in search&#8230...

Digital Marketing

31 Oct 2024

How To Create a Media Plan in 10 Steps

This post provides an introduction to media planning and detailed step-by-step instructions that’ll increase your knowledge about media planning—and your chances of marketing success.

Digital Marketing

31 Oct 2024

Media Planning: The Art of Setting Up Winning Ad Campaigns

This post provides an introduction to media planning and detailed step-by-step instructions that’ll increase your knowledge about media planning—and your chances of marketing success.

Digital Marketing

31 Oct 2024

We Studied 200,000 AI Overviews: Here’s What We Learned

Get insights on the typical qualities of a Google AI Overview, and what it might mean for SEOs.

Digital Marketing

30 Oct 2024

How Many Keywords Should You Target?

Stop wasting hours on ineffective keyword research. In this actionable guide, Tom Capper reveals three proven strategies to streamline your SEO workflow and focus on keywords that actually drive traffic. Tom reveals why treating keyword research as ent...

Digital Marketing

30 Oct 2024