On April 2, 2025 we'll be in Johannesburg, South Africa for the very first Search Central Live event in Africa!
We're excited to welcome you at Search Central Live South Africa and talk about all things Google Search!

Every now and then we get questions about robots.txt, robots meta tags, and the control
functionality that they offer. Following our December series on crawling,
we thought this would be the perfect time to put together ...

We're excited to announce that Search Central Live is coming to New York City for the first time on March 20, 2025.
The Google Search team has organized events in the city several times, but this time we're bringing our main Search event t...

We're excited to announce that Search Central Live is returning to São Paulo in 2025. Following our
successful events in 2023 and 2024, we're continuing our mission to help Brazilian businesses enhance
their site's performance ...

Mobile searchers will soon see a cleaner, more streamlined look for how URLs appear in search
results. Initially introduced as part of the "site hierarchy" feature,
we've found that the breadcrumb element isn't as useful...

It might happen that by the end of this post you're going to try to decide who wrote this blog
post, a large language model (LLM) or Gary. And you'd be right to ponder that and delve into the
intricacies of the language ...

Content delivery networks (CDNs) are particularly well suited for decreasing latency of your
website and in general keeping web traffic-related headaches away. This is their primary purpose
after all: speedy delivery of ...

Faceted navigation is a great way to help users find what they need on your site, but it can
create an SEO nightmare if not implemented carefully. Why? Because it can generate a near-infinite
number of URLs, which causes...