GEO is the practice of optimizing content to appear in AI-powered search engines like ChatGPT and Google.

If you’re a local small business, optimizing your online presence for local clientele should be a top priority.

Discover the techniques you need to build local SEO backlinks and boost your search visibility.

Time to reinforce your strategy based on these local SEO stats?

Everything you need to know to get your local business ranking higher in search

Review your local business’ performance in Google Search and Google Maps.

Make a great first impression with an optimal GBP cover image

Harness the power of Amazon Alexa to elevate your business with voice search optimization.

A few tweaks to your website can light up a neon sign above your local business details so search engines can find them.

What are local citations and how can they help?

Your reviews on Google are super easy to find, but do you know what to do with them once you’ve found them?

Semrush Local is the affordable solution to great local SEO rankings.

Sending customers your Google review link increases the success of your customer feedback outreach.

Learn how brand positioning can help you secure new customers, increase revenue, and overcome the competition. Explore key concepts, examples, and the importance of the value-based brand perception framework. Read now!

Which industry, do you think, showed more prominent growth during the pandemic — Venture Capital or Healthcare? Find out in our study on the fastest-growing industries within the SMB segment.

Adding 301 redirects in .htaccess files is useful to preserve ranking authority. Here are two methods.

Share of search is the percentage of search queries for a brand relative to competitors in the same category.

Thought leadership content shares ideas drawn from your knowledge and experience to influence others. Use this guide to create true thought leadership content that makes a lasting impact.

Referring domains are websites that link to your website. The backlinks they provide can benefit your SEO.

Navboost is part of Google‘s ranking algorithm that uses user interaction data to influence search results.

SEO rankings are unpaid positions in search engine results, and they‘re influenced by many ranking factors.

Just one week after the November 2024 Core Update finished rolling out Google announced the… December 2024 Core Update!

Want to learn about the state of sales? Check out these 27 up-to-date sales statistics for 2025.

Faceted navigation allows users to refine their search results by applying multiple filters at the same time.

On November 11, 2024 Google announced it was rolling out with the November 2024 Core Update.

Discover actionable digital marketing tips, tactics, and strategies to grow your small business online—with real-life examples.

Ecommerce keyword research is the practice of identifying relevant search terms for your online store.

Curious how OpenAI‘s SearchGPT measures up against Google and Bing? We tested 5,000 queries to uncover the key differences in ranking, domain preferences, and search experience.

Keyword clustering is the process of grouping keywords based on search intent. Learn the right way to do it.

A redirect is a way to send users and search engines to a different URL than the one they requested.

Keyword mapping is an SEO technique that involves tactically assigning target keywords to pages on your site.

This post provides an introduction to media planning and detailed step-by-step instructions that’ll increase your knowledge about media planning—and your chances of marketing success.

This post provides an introduction to media planning and detailed step-by-step instructions that’ll increase your knowledge about media planning—and your chances of marketing success.

Get insights on the typical qualities of a Google AI Overview, and what it might mean for SEOs.

SEO drives traffic through organic search, whereas PPC generates traffic using different types of paid ads.

A keyword ranking is a webpage’s position in standard search engine results for a given search query.