Shopping on social media has become increasingly popular over the past few years, as brands explore how to make money on these platforms.

Taking a social media marketing course will help you level-up your existing skills or jumpstart a career in marketing management. And this is a good time: According to the Bureau of Labor Statistics, a 10% rate of job growth is expected for social media marketing managers from 2020 to 2030.

These days, it feels like everyone is on social media. But make no mistake, not everyone is on every channel.