Learn the difference between reach and impressions, which to focus on, and how to track them across platforms.
The post Reach vs. impressions: What’s more important to track? appeared first on Social Media Marketing & Management Dashboard.

These stats for the healthcare, pharma, and biotech industries will help you understand how your social results stack up right now
The post Healthcare social media benchmarks: Q3 2024 research appeared first on Social Media Marketing & Management Dashboard.

A great Facebook caption can showcase your brand’s point of view. It might include a call to action; it might inspire a laugh.
The post 140 Facebook caption ideas (and a free AI caption generator) appeared first on Social Media Marketing & Management Dashboard.

People expect top notch social media customer service more than ever. Here’s how to wow with social customer care, no matter your budget.
The post Social media customer service: How to do it right in 2024 appeared first on Social Media Marketing & Management Dashboard.

Find out how to define your social media target audience — and focus your efforts on the right platforms for better engagement.
The post 2024 guide to finding the perfect social media target audience appeared first on Social Media Marketing & Management Dashboard.

Tracking your engagement rate is the best way to tell if your social media audience cares about what you're posting — and learn what they want to see more of.
The post Engagement rate calculator + benchmarks for Q3 2024 appeared first on Social Media Marketing & Management Dashboard.

Social CRM is an extension of traditional CRM (customer relationship management), using social media to nurture customer relationships.
The post What Is Social CRM? A Guide for Marketers, Sales, and CS appeared first on Social Media Marketing & Management Dashboard.

Potential customers are already looking for businesses like yours on Facebook. A smart Facebook marketing strategy is the only way to connect with them.
The post Facebook Marketing in 2024: A VERY Complete Guide appeared first on Social Media Marketing & Management Dashboard.