So, I decided to reflect on my journey. I did two Ask Me Anything (AMA) sessions to see what people wanted to know: one on Twitter X and another on LinkedIn. I was pleasantly surprised that so many people were…Read more ›

These questions are adapted from the legendary book Good Strategy, Bad Strategy by Richard Rumelt. They’re designed to: Most companies have the same core problem: they need more customers, and they need more money from those customers. But every compan...

Long story short: They aren’t. The experiment Here’s what I did: A total of 15 people took the poll. Here are the results: The premium prompts only convincingly “beat” the simple prompt for two tasks. Considering that you’ll need to…Read more &#8...

We’ve pulled four lists from our database of 20.4 billion keywords: We removed all NSFW queries from this list. What you see above are the top 100 “clean” search queries. You can see the full list with NSFW keywords in…Read more ›

Location: Sydney, AustraliaPrice: From AUD405.75Date: Mar. 1Website: Sydney SEO ConferenceSpeakers: Nik Ranger (Dejan Marketing), Greg Gifford (SearchLab), Jes Scholz (JesScholz.com) This single-track SEO conference is one of Sydney’s largest, and sees...

I thought it would be cool to put together a list of articles that stood out—the ones that resonate with our community and spark ideas and inspiration for what to do next. So, here’s a roundup of our newsletter’s highlights…Read more ›

Add these 36 free SEO tools to your SEO toolkit. Monitor your website’s SEO health, see who’s linking to you, and learn what your website is ranking for on Google. Ahrefs Webmaster Tools (AWT) scans your website for over 100…Read more ›

Check out our website audit checklist to discover the critical issues you need to fix. We’ve cut out the fluff and pinpointed important issues that are not only worth fixing but also move the needle for SEO and user experience.…Read more ›

Follow the international SEO best practices below to better target foreign markets. International SEO best practices It’s likely you already have an idea of which global markets you’d like to target based on non-SEO factors, like your ability to operat...

You may have heard that Google doesn’t like to rank such pages, which isn’t necessarily true. What Google doesn’t like is: So, let’s unpack the anatomy of a location page strategy that not only ranks and converts but also enhances…Read more &#825...

  On the one hand, marketing channels allow you to promote your business so that you can get more customers. On the other, they act as places where people can find you, learn more, and reach out to you. Marketing…Read more ›

B2B content marketing is a bit like selling toys to a kid. Your first job is to get the kid excited, using flashy adverts to show them all the fun they can have, and the different ways they can use…Read more ›

PageRank was created by Google co-founders Sergey Brin and Larry Page in 1997 when they were at Stanford University, and the name is a reference to both Larry Page and the term “webpage.”  In many ways, it’s similar to a…Read more ›

Let’s take a look at each pricing model in more detail. 34.8% of respondents price some or all of their work by the hour. We found that $75–$100 per hour is the most popular hourly rate for SEOs, with 24%…Read more ›

Here’s how they started their agencies—and you can too. Choosing what your agency focuses on should be a mix of what people want, what you know how to do (and are good at), and what you enjoy. Here’s what this…Read more ›

In this article, I’ll show you three different methods that make it easier to find your perfect affiliate niche—and as a bonus—I’ll throw in some examples of tried and tested affiliate niches. A good affiliate niche has high-paying affiliates, high&#82...

In this article, I’ll use Ahrefs’ data to find some of the most searched-for SEO trends and share my opinion on whether they’re worth acting on. SEO trends typically follow a familiar cycle that looks a bit like the Gartner…Read more ›

For example, here’s an outreach email we sent as part of a broken link building campaign: In this guide, you’ll learn how to get started with link outreach and how to get better results. How to do link outreach Link…Read more ›

In this guide, you’ll learn how to create search-optimized content your readers and Google will love. If no one is searching for the topic you’re writing about, you won’t get search traffic no matter how high you rank. So, the…Read more ›...

However, the problem is that “traditional” competitive analysis is overkill for most businesses — it requires impractical data and takes too long to complete (and it’s very expensive if you choose to outsource).  A solution to that is a lean&#8230...

Let’s get the criticism out of the way. There are bad actors in SEO, people who seek to extract money from the internet regardless of the cost to others. There are still scams and snake oil, posers and plagiarists. Many…Read more ›

Our Content Explorer tool discovers 10 million new pages every 24 hours while being very picky about the pages that qualify for inclusion. The “main” Ahrefs web crawler crawls that number of pages every two minutes.  But how much of…Read mor...

Learn how to create one in three simple steps. Anything can be an SEO campaign goal, but here are a few common ones: For example, we recently had a goal to improve the rankings of our list of “blogging tips”…Read more ›

The benefit of having a keyword map is that it tells you: Let’s look at how to create one. Download the keyword mapping template to follow along. If you have a list of keywords for mapping, skip this step. Otherwise,…Read more ›

There are many ways to do this; some take longer than others. In this post, I’ll share how I’d go from zero to SEO pro if I had to do it all over again.  Understanding what search engine optimization really…Read more ›

  Each year we pick, vet, and categorize a list of up-to-date statistics to give you insight from hundreds of marketers on trends, best practices, or simply things that work in content marketing.  In this section, you’ll find the most…R...

Even if these techniques make an impact, it’s often for a short time, and Google can easily devalue them down the line. Here are four tactics for building high-quality links that help you stay ahead of your competition, expose your…Read more &#82...

  Here are the top takeaways: There were also a few surprises: Overview Here’s how annual salaries broke down across our respondents: According to the SEOs we polled, most of them learned SEO on the job or were self-taught.  Most…Read m...

Don’t worry. Below is a list of 17 tips that’ll improve your content marketing and help you get more visitors, leads, and sales. If you rank for topics that people are searching for, you can get consistent search traffic. Here’s…Read more ›...

I spoke with two influencers—Wes Kao and Matt Diggity—for their best tips on establishing a name for yourself online. A personal brand is how people perceive you and what you’re known for. It’s the skills, experience, and values that give…Read mo...

With so much ground to cover, we did some serious digging to showcase the city’s best SEO speakers, conferences, and meet-ups. London’s search community was nascent but sizable from the early noughties. By around 2010, small SEO meet-ups were happening...