seo Archives - Page 5 of 7 - Reader@mReotEch.com

My 5 Favorite Ahrefs Use Cases for Content Marketers

Here are five of my favorite ways to use Ahrefs for content marketing: Let’s be honest: we all snoop on our competitors to see what’s working (and isn’t). But today, a lot of the most exciting content strategies live outside…Read more ›

Digital Marketing

20 Feb 2024

Adding structured data support for Product Variants

In 2022, Google expanded support for Product structured data, enabling enhanced product experiences in Google Search.
Then, in 2023 we added support for shipping and returns structured data.
Today, we are adding structur...

SEO

20 Feb 2024

A Beginner’s Guide to SEO Reporting

SEO reporting mixes insights, actions, data, strategy, and communication all into one document. It sounds like a lot to take in—but once you know the basics, you’ll be able to report on SEO in your sleep. In this beginner’s article,…Read more &#8...

Digital Marketing

19 Feb 2024

Keyword Diversification: Cannibalization’s Good Twin (SEO Study)

Now, classic SEO theory says that if you rank with more than one page for a keyword, it’s a cannibalization issue, and you should fix it. But when I spent a day carefully reviewing a sample of 80 keywords with…Read more ›

Digital Marketing

14 Feb 2024

Content Promotion: There are Only 3 Ways to Distribute Content

But doing that is akin to the underground inventor who has made something and is looking for someone to buy it: In essence, when you’re asking “How do I promote my content?”, you’re in fact asking “How and where can…Read more ›

Digital Marketing

14 Feb 2024

How To Remove Backlinks (And Clean up Your Link Profile)

In this article, I’ll share how to remove backlinks and consider the different approaches for cleaning up your link profile—depending on your circumstances. Google says if you have a manual action for unnatural links, you should first try to remove&#82...

Digital Marketing

13 Feb 2024

How to Visualize Ahrefs Data with ChatGPT

We’ve already launched some AI-enhanced features like search intent, but we made it even better by adding the traffic share for each intent. Check out this write-up from Si Quan for some more things we might add. For the visualizations,…Read more...

Digital Marketing

8 Feb 2024

AI Content Is Short-Term Arbitrage, Not Long-Term Strategy

But beyond the short-term dopamine hit of publishing a thousand articles at once, for most businesses, the negatives of AI content will very quickly outweigh the positives. First up—there is precedent for getting a Google manual action for publishing A...

Digital Marketing

6 Feb 2024

The SEO Starter Guide got a makeover

Today we're publishing a refreshed, more pocket-sized version of the SEO Starter Guide with
a better focus on a starter audience and the topics we think a person who's just dipping
their toes in SEO should focus on and why.

SEO

2 Feb 2024

Announcing Search Central Live Argentina

We're excited to announce that Search Central Live is coming to Buenos Aires on March 5, 2024. Following successful events throughout
the world last year, we're continuing our mission to help website owners to enhance their site's performance ...

SEO

1 Feb 2024

Search Central Live is returning to Brazil

We're excited to announce that Search Central Live is returning to São Paulo on February 29, 2024. Following our successful events
last year, we're continuing our mission to help Brazilian businesses enhance their site's performance in Google ...

SEO

1 Feb 2024

Enterprise SEO Metrics & How to Report On Your Successes

You’ll create a lot of different SEO reports for a lot of different people in an enterprise environment. Let’s look at some of the reports you’ll want to create and the metrics to include in them for different people. Money…Read more ›

Digital Marketing

24 Jan 2024

The Smart Investor’s Guide to Buying a Website

It’s a similar, yet simpler, process compared to merging or acquiring an existing business. But, just like with a business acquisition, not all website purchases come equal. In this post, we share tips on everything you need to know to…Read more ...

Digital Marketing

24 Jan 2024

Headless SEO Explained + 6 Best Practices

It functions differently from a traditional CMS, like WordPress, and therefore requires different considerations for SEO as well. While general SEO best practices and rules remain the same, how you go about implementing them will differ in a headless s...

Digital Marketing

23 Jan 2024

14 Ways to Improve Ecommerce Product Pages for SEO

Optimized product pages enhance the user experience and rank better for long-tail search terms, which typically have lower competition and high commercial intent. This is vital for ecommerce because users searching for specific products are usually fur...

Digital Marketing

19 Jan 2024

How To Do an Enterprise SEO Audit

The basics are the same as any other SEO audit. Yet, an audit like this is an entirely different beast because of all the complications that come from large sites and large companies such as: Many common SEO tools don’t…Read more ›

Digital Marketing

18 Jan 2024

How to Sell SEO (With Expert Tips)

Follow this six-step guide to help improve your pitch, close more sales, and get your first clients (with tips from the pros.) To be taken seriously by prospects and get a foot in the door, you need to make them…Read more ›

Digital Marketing

16 Jan 2024

I Wrote 100+ Blog Posts for the Ahrefs Blog. Here’s What I Learned.

So, I decided to reflect on my journey. I did two Ask Me Anything (AMA) sessions to see what people wanted to know: one on Twitter X and another on LinkedIn. I was pleasantly surprised that so many people were…Read more ›

Digital Marketing

16 Jan 2024

3 Unique Content Strategy Examples (And How to Build Your Own)

These questions are adapted from the legendary book Good Strategy, Bad Strategy by Richard Rumelt. They’re designed to: Most companies have the same core problem: they need more customers, and they need more money from those customers. But every compan...

Digital Marketing

16 Jan 2024

I Tested Premium AI Prompts To See if They’re Worth It. They’re Not.

Long story short: They aren’t. The experiment Here’s what I did: A total of 15 people took the poll. Here are the results: The premium prompts only convincingly “beat” the simple prompt for two tasks. Considering that you’ll need to…Read more &#8...

Digital Marketing

13 Jan 2024

9 SEO Conferences to Attend in 2025

Here are the ones we think are worth attending in 2025. Location: San Diego, USA Prices: From US$615 Date: September 23 & 24 Website: BrightonSEO San Diego Speakers: Britney Muller (Britney Muller), Alex Halliday (AirOps), Nadya Khoja (Pettable), P...

Digital Marketing

8 Jan 2024

The Best of Ahrefs’ Digest: Articles We Loved in Q4 2023

I thought it would be cool to put together a list of articles that stood out—the ones that resonate with our community and spark ideas and inspiration for what to do next. So, here’s a roundup of our newsletter’s highlights…Read more ›

Digital Marketing

8 Jan 2024

36 Free SEO Tools for DIY SEOs

Add these 36 free SEO tools to your SEO toolkit. Monitor your website’s SEO health, see who’s linking to you, and learn what your website is ranking for on Google. Ahrefs Webmaster Tools (AWT) scans your website for over 100…Read more ›

Digital Marketing

5 Jan 2024

Free Website Audit Checklist

Check out our website audit checklist to discover the critical issues you need to fix. We’ve cut out the fluff and pinpointed important issues that are not only worth fixing but also move the needle for SEO and user experience.…Read more ›

Digital Marketing

5 Jan 2024

This is over

I'm sure you're all wondering why we have gathered you here today. That's right: it's the
end of year blog post in which we go over what happened in 2023 on Google Search Central,
and have some fun along the way!
...

SEO

31 Dec 2023

10 International SEO Best Practices + Checklist

Follow the international SEO best practices below to better target foreign markets. International SEO best practices It’s likely you already have an idea of which global markets you’d like to target based on non-SEO factors, like your ability to operat...

Digital Marketing

31 Dec 2023

Location Landing Pages: 6 Crucial Elements Of Local Visibility

You may have heard that Google doesn’t like to rank such pages, which isn’t necessarily true. What Google doesn’t like is: So, let’s unpack the anatomy of a location page strategy that not only ranks and converts but also enhances…Read more &#825...

Digital Marketing

22 Dec 2023

Marketing Channels: 12 Key Options With Pros and Cons

On the one hand, marketing channels allow you to promote your business so that you can get more customers. On the other, they act as places where people can find you, learn more, and reach out to you. Marketing…Read more ›

Digital Marketing

22 Dec 2023

B2B Content Marketing Explained: Tactics From Real Teams

B2B content marketing is a bit like selling toys to a kid. Your first job is to get the kid excited, using flashy adverts to show them all the fun they can have, and the different ways they can use…Read more ›

Digital Marketing

20 Dec 2023

Google Still Uses PageRank. Here’s What It Is & How They Use It

PageRank was created by Google co-founders Sergey Brin and Larry Page in 1997 when they were at Stanford University, and the name is a reference to both Larry Page and the term “webpage.” In many ways, it’s similar to a…Read more ›

Digital Marketing

19 Dec 2023

SEO Pricing: How Much Does SEO Cost in 2023? [Industry Research]

Let’s take a look at each pricing model in more detail. 34.8% of respondents price some or all of their work by the hour. We found that $75–$100 per hour is the most popular hourly rate for SEOs, with 24%…Read more ›

Digital Marketing

17 Dec 2023

How to Start a Digital Marketing Agency (Advice From 100+ Founders)

Here’s how they started their agencies—and you can too. Choosing what your agency focuses on should be a mix of what people want, what you know how to do (and are good at), and what you enjoy. Here’s what this…Read more ›

Digital Marketing

12 Dec 2023

3 Ways to Find a Great Affiliate Niche (With Examples)

In this article, I’ll show you three different methods that make it easier to find your perfect affiliate niche—and as a bonus—I’ll throw in some examples of tried and tested affiliate niches. A good affiliate niche has high-paying affiliates, high&#82...

Digital Marketing

8 Dec 2023

SEO Trends 2024: Separating Fact From Fiction

In this article, I’ll use Ahrefs’ data to find some of the most searched-for SEO trends and share my opinion on whether they’re worth acting on. SEO trends typically follow a familiar cycle that looks a bit like the Gartner…Read more ›

Digital Marketing

7 Dec 2023

Link Building Outreach for Noobs

For example, here’s an outreach email we sent as part of a broken link building campaign: In this guide, you’ll learn how to get started with link outreach and how to get better results. How to do link outreach Link…Read more ›

Digital Marketing

6 Dec 2023

SEO Writing: 8 Steps to Create Search-Optimized Content

In this guide, you’ll learn how to create search-optimized content your readers and Google will love. If no one is searching for the topic you’re writing about, you won’t get search traffic no matter how high you rank. So, the…Read more ›...

Digital Marketing

5 Dec 2023